Most clients benefit from more detailed targeting options which combine several characteristics of their desired new customers. These advanced segmentation strategies can be used in direct mail or email list campaigns, and advertising on social media platforms such as Facebook.
Many popular businesses like McDonald’s, Home Depot and E*Trade were founded by an owner past the age of fifty. The internet and globalization have increased opportunities for new business solutions introduced by more seasoned entrepreneurs. There’s never been a better time to start a business.
Our new slogan at Hippo Direct is "Let your business RUN WILD". It’s about allowing yourself and your business to grow and embrace change. This idea gives your business the ability to innovate and experiment with new tactics, segments, and strategies.
All staff at Hippo Direct work from a home-based office. This structure provides us with many advantages over the traditional cubicle-filled office.
A successful family business can become your greatest asset. In addition to providing great service to satisfied customers, a family business can greatly benefit multiple generations of family members.
We teach our clients to experiment and learn from their mistakes while committing to a process of continuous improvement.
Get up and take a quick walk outside now. It’s amazing what just a quick breath of fresh air can do to help reduce stress and boost your productivity for the rest of the afternoon.
My advice to fellow entrepreneurs, regardless of your age: To grow your business you must pivot or perish!
#GivingTuesday is the top marketing day for nonprofits, when millions change their focus from shopping to year-end donations to their favorite charities.
With Amex’s Small Business Saturday upcoming in a few days, it’s a good time to reflect on the things which allow our family business, like so many others, to provide outstanding service every day.
