Instagram, Instagram, Instagram. You can’t get away from the massive platform. But how do you use it to drive sales for your business? Meet this week’s podcast guest, Sue B. Zimmerman! Episode #50 (hooray!!) of the Wild Business Growth Podcast is in HOT HOT HOT and features The Instagram Expert, who teaches small business owners how to establish and grow an engaged Instagram following that converts. Listen to the episode on Apple Podcasts / iTunes, Spotify, Overcast, and your other favorite audio platforms – subscribe and leave a 5-star review if you think it’s an Insta-classic!

What is the Wild Business Growth Podcast?

Hear how entrepreneurs & innovators unleash creativity to grow bigger and better businesses. Hear from an exciting new guest every single Wednesday morning who’s turning wild ideas into wild growth. Guests include startup founders, product inventors, social media influencers, and much more. Hosted by our digital marketing dude Max Branstetter – that’s me!

Episode #50: Sue B. Zimmerman – The Instagram Expert, Creative Crafter

Sue B. Zimmerman, The Instagram Expert, Speaker, and Entrepreneur joins the show to share her journey from starting offline crafting businesses to becoming @TheInstagramExpert. Sue B. and I met on Instagram (go figure!) where I discovered her profile from another previous Wild Business Growth Podcast guest, the amazing Ann Handley. The more I soaked up Sue B.’s incredible Instagram tips, the more I was pumped to hear her story. Sue B. is one of the most inspiring, hilarious, creative, and talented leaders you’ll ever hear from – and she knows Instagram better than anyone else on Earth. She was even kind enough to have me on her Instagram Live, which takes place every single Monday at 3pm ET (see picture below).  This episode covers everything from the top ways to grow your brand on Instagram to why you should always keep markers or colored pencils nearby. Here’s a small sample of what you will hear in this episode:

  • Why Instagram is like a village
  • Sue B.’s background in arts & crafts
  • What Instagram features you should focus on
  • The creative inspiration that comes from clothing stores
  • Sue B.’s experience on QVC
  • The super cool tattoos that aren’t permanent
  • What Instagram hashtags you should use
  • The song Sue B. could listen to over and over

Connect with Sue B. on Instagram at @TheInstagramExpert, @SueBZimmerman, @SBZTeam, and at

Enjoy the show and be grand on the ‘gram! Check out the show notes and pictures below for much more detail.

Show Notes

Sue B. Zimmerman The Instagram Expert Sue B Hippo Direct Wild Business Growth

Sue B. Zimmerman The Instagram Expert Wild Business Growth Podcast Hippo Direct

How do I start a podcast?

How’d you like a podcast of your own? Email me at with questions on any part of the podcasting process:

  • Podcast Planning
  • Podcast Production
  • Podcast Promotion
  • More!

If you’re interested, we’ll connect for a free 30-minute consultation and provide some helpful resources that have been instrumental in getting the Wild Business Growth Podcast up and rolling and connecting with high-quality guests. We love making your podcast the best it can be. Let your podcast Run Wild!

That’s the Story! (Get it?! I’ll see myself out…) Who’s stealing the show next? Get psyched for a new Wild guest every single Wednesday morning! Let us know any guests you’d like to see on the show and follow along for your favorite marketing tips, business tips, and podcasts on Facebook, Twitter, InstagramLinkedIn, or YouTube. You’ll especially enjoy this list of the favorite books of Wild Business Growth Podcast guests. Sign up for the Hippo Digest email newsletter for your Weekly Recap of Creative Marketing. Let your business Run Wild…and Bring on the Bongos!!