How well can radio and real estate translate to social media entrepreneurship? Pretty darn well! That’s the career path of this week’s podcast guest, Rebekah Radice! Episode #20 of the Wild Business Growth podcast is HERE and features the award-winning social media marketer and Founder of RadiantLA. Listen on iTunes, Spotify, Stitcher, and your other favorite audio platforms – subscribe and leave a 5-star review if you the episode made you rethink social media!

What is the Wild Business Growth Podcast?

Hear how entrepreneurs & innovators unleash creativity to grow bigger and better businesses. Hear from an exciting new guest every single week who’s turning wild ideas into wild growth. Guests include startup founders, product inventors, social media influencers, and much more. Hosted by our digital marketing dude Max Branstetter – that’s me!

Episode #20: Rebekah Radice – Hollywood’s Social Media Star, Founder of RadiantLA

Rebekah Radice, the Social Media Influencer, Speaker, Author, and Founder of Rebekah Radice Media and RadiantLA joins the show to share how social media can be an effective business growth tool. Rebekah and I connected over Twitter and have had many conversations on the current state of social media and our favorite campaigns. She’s a master social media expert and entrepreneur who’s super fun and helpful and has made it her life mission to personally inspire others to grow their brands. This episode covers everything from how she transitioned from radio personality to social media expert to the simple things you can do every day to grow your business on social media. Here’s a small sample of what you will hear in this episode:

  • How you can benefit from working with clients in different industries
  • Why you should reach out to 5 new people every day for your business
  • How to manage your time on social media
  • Why getting more “no’s” than “yes’s” means you’re doing your job
  • How to increase creativity by going outside
  • The power of unplugging
  • How to maintain work-life balance
  • Why fruit is such an important part of Rebekah’s entrepreneurial roots

Connect with Rebekah at, on Twitter, Instagram, and LinkedIn at @RebekahRadice, and the Brand Authority Podcast.

Enjoy the show and stay as sweet on social media as the fruit Rebekah mentions! Check out the show notes below for much more detail.

Show Notes

  • Intro
  • Social Media as a Business Growth Tool
    • [12:54] Argument when someone says social media’s not working
    • [13:19] Why any industry can embrace social media
    • [14:43] What does success look like on social media
    • [15:38] Wendy’s Twitter, MoonPie Twitter
    • [15:54] What different industries Rebekah’s clients are in
    • [16:36] What a good digital strategy should do
    • [17:36] Why you need processes, systems, and tools
    • [17:57] Nonprofit client example
    • [18:51] What social media is all about
    • [19:10] What’s the biggest way social media has been helpful for Rebekah’s businesses
    • [19:20] How social media opens doors
    • [20:28] The benefits of keeping an open mind on social media
    • [21:26] Open Door Policy
    • [21:35] How to manage your time on social media
    • [22:19] How many times a day Rebekah checks social media
    • [23:45] Thumb Pilates?!
    • [24:20] Why you should reach out to 5 new people every day for your business
    • [24:40] The importance of putting routine activities into your calendar
    • [24:48] Google Calendar
    • [26:28] Hippo GIF Tweets to Rebekah
    • [26:47] Problem with Twitter and Instagram DMs
    • [27:27] Why getting more “no’s” than “yes’s” means you’re doing your job
    • [29:20] How people may take longer to respond than you’d think
  • Inspiration & Creativity: People, Hobbies, and Resources
  • Wild Business Shoutout of the Week
  • The Unusual: Pet Peeves, Quirks, and Weird Talents
    • [44:32] Rebekah’s biggest pet peeve
    • [44:48] Social Media spam culture
    • [44:54] LinkedIn
    • [45:23] We live in a permission-based environment
    • [45:43] Why you need to nurture a relationship before asking something
    • [46:12] Spam experts as a tactic
    • [46:32] Rebecca’s quirks
    • [46:54] Peppa Pig
    • [47:32] Rebekah’s weird talents
    • [47:49] Her coolest party trick
  • Rapid-Fire Q&A
    • [48:46] Prague
    • [48:56] The longest distance Rebekah’s ever cycled
    • [48:59] Tour de France
    • [49:55] How many miles Rebekah cycles a day
    • [50:24] Her favorite part of living in LA
    • [50:52] How she manages living in LA barely driving her car
    • [51:51] Her favorite fruit
    • [52:47]
    • [52:55] Rebekah Twitter, Instagram, LinkedIn
    • [53:09] Subscribe to the Brand Authority Podcast and leave a 5-star review on iTunes
    • [53:40] Rebekah’s final thoughts
    • [54:01] Why you need to just get out there and have conversations
    • [54:36] Conversation turns into connection turns into opportunity
    • [55:16] Alliteration
    • [55:26] Subscribe to the Wild Business Growth podcast and leave a 5-star review on iTunes (Apple Podcasts) and more!
    • [55:42] Connect with Hippo Direct at and on Facebook, Twitter, InstagramLinkedIn, or YouTube
    • [55:47] Connect with me on Instagram and Twitter at @MaxBranstetter
    • [55:56] Sign up for the Hippo Digest – your Weekly Recap of Creative Marketing
    • [56:00] Email for help starting and building your own podcast
    • [56:05] Connect with Hippo Direct at for all your mailing list, email list, and digital marketing needs
    • Theme music: Freestyle Percussion Magik – Jungle Tribe – provided by Jamendo

How do I start a podcast?

Email if you’d like help on any part of the podcasting process:

  • Podcast Planning
  • Podcast Production
  • Podcast Promotion
  • More!

We’ll start out with a free 30-minute consultation and provide some helpful resources that have been instrumental in getting the Wild Business Growth Podcast up and rolling and connecting with high-quality guests. We are committed to making your podcast the best it can be. Let your podcast Run Wild!

That’s a wrap! Stay tuned for a new incredible guest every single week! Let us know any guests you’d like to see on the show and follow along for your favorite marketing tips, business tips, and podcasts on Facebook, Twitter, InstagramLinkedIn, or YouTube. Sign up for the Hippo Digest email newsletter for your weekly recap of creative marketing. Let your business Run Wild…and Bring on the Bongos!!