What’s it like being an intrapreneur at one of the world’s leading tech giants? This week’s podcast guest knows all too well! Episode #17 of the Wild Business Growth podcast is OUT and features Joe Martin, Head of Social Analytics at Adobe and King of Dad Jokes on Twitter. Presented by Hippo Direct. Listen on iTunes, Spotify, Stitcher, and your other favorite audio platforms – subscribe and leave a 5-star review if the episode made you laugh!

What is the Wild Business Growth Podcast?

Hear how entrepreneurs & innovators unleash creativity to grow bigger and better businesses. Hear from an exciting new guest every single week who’s turning wild ideas into wild growth. Guests include startup founders, product inventors, social media influencers, and much more. Hosted by our digital marketing dude Max Branstetter – that’s me!

Episode #17: Joe Martin – Twitter’s Dad Joke King, Adobe Social Analytics

Joe Martin, the Head of Social Analytics at Adobe, Marketing Influencer, and King of Dad Jokes on Twitter joins the show to share his experience as an intrapreneur at one of the world’s leading tech giants. Joe and I connected on Twitter a while back and he quickly became one of my favorite follows, thanks to his insightful and hilarious mix of marketing, tech, family, and amusing tweets. We interacted several times over Twitter and it was great to take our witty banter (if I do say so myself) to podcast form. Joe is an incredibly smart, nice, and funny person who’s pushing the boundaries of how we think about marketing and brightening timelines every single day. This episode covers everything from how he and Adobe foster creativity to how to find business inspiration from kids. Here’s a small sample of what you will hear in this episode:

  • Behind-the-scenes of working at a mature, yet still innovative, tech company like Adobe
  • Differences in working for a small company vs. a big company
  • How to get better at brainstorming
  • Why your kids and family can spark creativity for you
  • How to build a community on Twitter and other social media platforms
  • One of the best Halloween marketing campaigns of all time
  • How to increase your chances of going viral on social media
  • Dad Jokes on Dad Jokes

Connect with Joe on Twitter at @joeDmarti and on LinkedIn.

Enjoy the show and embrace the wonderful corniness! Check out the show notes below for much more detail.

Show Notes

BOOM! There you have it. Stay tuned for a new entertaining guest coming every single week! Let us know any guests you’d like to see on the show and follow along for your favorite marketing tips and business tips on Facebook, Twitter, InstagramLinkedIn, or YouTube. Sign up for the Hippo Digest email newsletter for your weekly recap of creative marketing. Let your business Run Wild…and Bring on the Bongos!!