{"id":9456,"date":"2019-02-15T00:12:46","date_gmt":"2019-02-15T00:12:46","guid":{"rendered":"https:\/\/www.hippodirect.com\/blog\/?p=9456"},"modified":"2019-02-15T00:12:46","modified_gmt":"2019-02-15T00:12:46","slug":"wild-business-growth-podcast-30-christina-nicholson-pr-and-media-expert-founder-of-media-maven","status":"publish","type":"post","link":"https:\/\/www.hippodirect.com\/blog\/wild-business-growth-podcast-30-christina-nicholson-pr-and-media-expert-founder-of-media-maven\/","title":{"rendered":"Wild Business Growth Podcast #30: Christina Nicholson &#8211; PR and Media Expert, Founder of Media Maven"},"content":{"rendered":"<p>Want to get your name out there without spending money? Find out how from this week&#8217;s podcast guest, <a href=\"https:\/\/www.mediamavenandmore.com\/about-media-maven\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Christina Nicholson<\/span><\/a>! Episode #30 of the <a href=\"https:\/\/www.hippodirect.com\/podcast\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\"><em>Wild Business Growth\u00a0Podcast<\/em><\/span><\/a>\u00a0is HERE and features the PR and Media Expert and Founder of <a href=\"https:\/\/www.mediamavenandmore.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Media Maven<\/span><\/a>. Christina is a TV news reporter and anchor turned marketing agency owner who knows how to grow your brand inside and out. Listen to the episode on\u00a0<a href=\"https:\/\/itunes.apple.com\/us\/podcast\/wild-business-growth-podcast\/id1422144338?mt=2\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">iTunes<\/span><\/a>, <a href=\"https:\/\/open.spotify.com\/show\/6mSUsqYobBljhKIuK9sKJV\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Spotify<\/span><\/a>, <a href=\"http:\/\/www.stitcher.com\/s?eid=56218867\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Stitcher<\/span><\/a>, and your other favorite <a href=\"https:\/\/www.hippodirect.com\/podcast\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">audio platforms<\/span><\/a> &#8211; subscribe and leave a <a href=\"https:\/\/itunes.apple.com\/us\/podcast\/wild-business-growth-podcast\/id1422144338?mt=2\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">5-star review<\/span><\/a>\u00a0if Christina has you inspired!<\/p>\n<h2><strong>What is the <em>Wild Business Growth Podcast<\/em>?<\/strong><\/h2>\n<p>Hear how entrepreneurs &amp; innovators unleash creativity to grow bigger and better businesses. Hear from an exciting new guest every single Wednesday morning who&#8217;s turning wild ideas into wild growth. Guests include startup founders, product inventors, social media influencers, and much more. Hosted by our digital marketing dude <a href=\"https:\/\/www.instagram.com\/maxbranstetter\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Max Branstetter<\/span><\/a>\u00a0&#8211; that&#8217;s me!<\/p>\n<h2><strong>Episode #30: Christina Nicholson &#8211; PR and Media Expert, Founder of Media Maven<\/strong><\/h2>\n<p>Christina Nicholson, the PR and Media Expert, TV Host, <a href=\"https:\/\/www.youtube.com\/watch?v=tRPDwSSjdOM\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">TEDx<\/span><\/a> Speaker, and Founder of Media Maven joins the show to share her journey from TV news reporter to marketing agency owner. Christina and I connected over Instagram and I was blown away by her wisdom, publicity tips, and the consistency of her brand. Christina is a genuine, inspiring, ambitious leader who knows more about PR and media than anyone I know.\u00a0This episode covers everything from\u00a0how to get your business or brand more exposure to\u00a0the perks of being your own boss.\u00a0Here&#8217;s a small sample of what you will hear in this episode:<\/p>\n<ul>\n<li>Why there&#8217;s more security working for yourself vs. someone else<\/li>\n<li>A breakdown of the 3 different types of media: owned media, earned media, and paid media<\/li>\n<li>Why you should start an online course<\/li>\n<li>How to get earned media<\/li>\n<li>Why you should collaborate with your competition<\/li>\n<li>How dentists can earn publicity<\/li>\n<li>What you should do instead of press releases<\/li>\n<li>The story behind Christina&#8217;s &#8220;extra kidney&#8221; (!!)<\/li>\n<\/ul>\n<p>Connect with Christina on <a href=\"https:\/\/www.instagram.com\/christinaallday\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Instagram<\/span><\/a> and <a href=\"https:\/\/twitter.com\/christinaallday\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Twitter<\/span><\/a> at @ChristinaAllDay, her business at <a href=\"https:\/\/www.mediamavenandmore.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">MediaMavenAndMore.com<\/span><\/a>, and her podcast <a href=\"https:\/\/itunes.apple.com\/us\/podcast\/become-a-media-maven\/id1432023045?mt=2\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\"><em>Become a Media Maven<\/em><\/span><\/a>. Plus, access her free 3-day media course at <a href=\"https:\/\/www.mediamavenandmore.com\/publicity\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">MediaMavenAndMore.com\/Publicity<\/span><\/a>!<\/p>\n<p>Enjoy the show and invest in your business! Check out the show notes below for much more detail.<\/p>\n<p><iframe style=\"border: none;\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/8627696\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/backward\/render-playlist\/no\/custom-color\/b40000\/\" width=\"100%\" height=\"90\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<h2><strong>Show Notes<\/strong><\/h2>\n<ul>\n<li><strong>Intro<\/strong>\n<ul>\n<li>[0:32] Email me at\u00a0<a href=\"mailto:max@hippodirect.com\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">max@hippodirect.com<\/span><\/a> for help starting and building your own podcast or with digital marketing<\/li>\n<li>[0:47] Connect with Christina on <a href=\"https:\/\/www.instagram.com\/christinaallday\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Instagram<\/span><\/a> and <a href=\"https:\/\/twitter.com\/christinaallday\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Twitter<\/span><\/a> at @ChristinaAllDay and her business at <a href=\"https:\/\/www.mediamavenandmore.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">MediaMavenAndMore.com<\/span><\/a><\/li>\n<li>[1:55] <a href=\"https:\/\/www.osu.edu\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">The Ohio State University<\/span><\/a> (OSU)<\/li>\n<li>[2:20] Christina&#8217;s background<\/li>\n<li>[2:46] <a href=\"https:\/\/www.news12.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">News 12<\/span><\/a><\/li>\n<li>[2:52] <a href=\"https:\/\/www.nbc.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">NBC<\/span><\/a><\/li>\n<li>[5:08] Explore our Hippo Direct <a href=\"https:\/\/www.hippodirect.com\/email-lists\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">email lists<\/span><\/a> of dentists, doctors, college administrators, nonprofit executives, and more<\/li>\n<li>[5:15] How Christina started media mentoring<\/li>\n<li>[5:34] <a href=\"https:\/\/www.mylifetime.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Lifetime<\/span><\/a> TV<\/li>\n<li>[5:45] <a href=\"https:\/\/www.christinaallday.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Christina All Day<\/span><\/a> lifestyle blog<\/li>\n<li>[6:35] How to build the confidence to start your own business<\/li>\n<li>[7:40] How Christina came up with the name Media Maven<\/li>\n<li>[8:02] <a href=\"https:\/\/www.christinaallday.com\/about\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Mascara Maven<\/span><\/a><\/li>\n<li>[8:50]\u00a0The perks of being your own boss<\/li>\n<li>[9:20] Why there&#8217;s more security working for yourself vs. someone else<\/li>\n<li>[11:15] Why you need to invest in your business<\/li>\n<li>[11:55]\u00a0<em>Wild Business Growth Podcast<\/em>\u00a0<a href=\"https:\/\/www.hippodirect.com\/blog\/wild-business-growth-podcast-18-greg-branstetter-president-and-founder-of-hippo-direct-our-family-business\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Episode #18: Greg Branstetter<\/span><\/a>\u00a0&#8211; President and Founder of Hippo Direct, Our Family Business<\/li>\n<\/ul>\n<\/li>\n<li><strong>Media Maven<\/strong>\n<ul>\n<li>[15:50] The 4 different services of Christina\u2019s PR agency<\/li>\n<li>[17:30] Her media mentoring<\/li>\n<li>[17:56] <a href=\"http:\/\/www.oprah.com\/app\/o-magazine.html\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">O The Oprah Magazine<\/span><\/a><\/li>\n<li>[18:14] <a href=\"https:\/\/courses.mediamavenandmore.com\/p\/boost-your-authority-and-skyrocket-your-visibility\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">The Media Mentoring Program<\/span><\/a> course<\/li>\n<li>[18:20] Why you should start an online course<\/li>\n<li>[18:34] <a href=\"https:\/\/www.smartpassiveincome.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Pat Flynn<\/span><\/a>, <a href=\"https:\/\/www.eofire.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">John Lee Dumas<\/span><\/a> (JLD), <a href=\"https:\/\/www.amyporterfield.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Amy Porterfield<\/span><\/a><\/li>\n<li>[20:00] How much time Christina spends maintaining her online course<\/li>\n<li>[20:20] Working with Pat Flynn<\/li>\n<li>[21:08] Gaining exposure on local TV<\/li>\n<li>[21:50] Hippo Direct is an <a href=\"https:\/\/www.hippodirect.com\/dentists-dental-professionals-lists\/american-dental-association-ada-mailing-list.htm\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Official Database Licensee<\/span><\/a> of the American Dental Assocation (ADA) mailing list of dentists<\/li>\n<li>[22:05] Christina&#8217;s <a href=\"https:\/\/www.youtube.com\/watch?v=-6qGNSqlCO4\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Periodontist Marketing<\/span><\/a> video<\/li>\n<li>[22:20] How to get into video production<\/li>\n<li>[22:35] Why you should collaborate with your competition<\/li>\n<li>[23:23] <a href=\"https:\/\/www.buzzfeed.com\/videos\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">BuzzFeed videos<\/span><\/a><\/li>\n<li>[24:50] Connect with Hippo Direct at <a href=\"https:\/\/www.hippodirect.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">HippoDirect.com<\/span><\/a>\u00a0for all your mailing list, email list, digital marketing, and podcasting needs<\/li>\n<\/ul>\n<\/li>\n<li><strong>The World of PR and Media<\/strong>\n<ul>\n<li>[25:22] A breakdown of the 3 different types of media: owned media, earned media, and paid media<\/li>\n<li>[26:42] Email me at\u00a0<a href=\"mailto:max@hippodirect.com\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">max@hippodirect.com<\/span><\/a> for help starting and running your Facebook Ads campaigns<\/li>\n<li>[27:01] Why earned media is the hardest to get but worth the most<\/li>\n<li>[28:40] How to get earned media<\/li>\n<li>[29:02] <a href=\"https:\/\/www.today.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\"><em>The Today Show<\/em><\/span><\/a><\/li>\n<li>[29:20] Why earned media is worth 3x more than a paid ad<\/li>\n<li>[30:40] Christina&#8217;s favorite method of getting a media hit<\/li>\n<li>[30:50] Promoting yourself as an expert in your industry<\/li>\n<li>[31:50] How dentists can earn publicity on Halloween and <a href=\"https:\/\/oscar.go.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\"><em>The Oscars<\/em><\/span><\/a><\/li>\n<li>[32:53]\u00a0<em>Wild Business Growth Podcast<\/em>\u00a0<a href=\"https:\/\/www.hippodirect.com\/blog\/wild-business-growth-podcast-13-dr-chithra-durgam-worlds-coolest-dentist-featured-in-garyvees-crushing-it\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Episode #13: Dr. Chithra Durgam<\/span><\/a> &#8211; World&#8217;s Coolest Dentist, Featured in GaryVee&#8217;s\u00a0<em>Crushing It!<\/em><\/li>\n<li>[33:05] Dr. Durgam <a href=\"https:\/\/www.instagram.com\/drdurgam\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Instagram<\/span><\/a><\/li>\n<li>[33:40] Why you shouldn&#8217;t send press releases<\/li>\n<li>[33:55] <a href=\"https:\/\/www.netflix.com\/title\/80226612\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\"><em>Conversations with a Killer: The Ted Bundy Tapes<\/em><\/span><\/a><\/li>\n<li>[35:20] What you should do instead of press releases<\/li>\n<\/ul>\n<\/li>\n<li><strong>Inspiration &amp; Creativity: People, Hobbies, and Resources<\/strong>\n<ul>\n<li>[35:50] People Christina finds inspiring<\/li>\n<li>[36:15] Pat Flynn&#8217;s Mastermind<\/li>\n<li>[36:25] Cassidy Tuttle from <a href=\"https:\/\/www.succulentsandsunshine.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Succulents and Sunshine<\/span><\/a><\/li>\n<li>[36:50] Alexandria Jimenez from <a href=\"https:\/\/www.travelfashiongirl.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Travel Fashion Girl<\/span><\/a><\/li>\n<li>[37:10] <a href=\"https:\/\/www.amazon.com\/s?k=Compass+Rose+Travel+Accessories&amp;ref=bl_dp_s_web_0\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Compass Rose Travel Accessories<\/span><\/a> on Amazon<\/li>\n<li>[37:25] <a href=\"https:\/\/slack.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Slack<\/span><\/a><\/li>\n<li>[37:45] <a href=\"https:\/\/disneyworld.disney.go.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Disney World<\/span><\/a><\/li>\n<li>[38:30] Hobbies for creativity<\/li>\n<li>[38:44] <a href=\"http:\/\/www.jamespatterson.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">James Patterson<\/span><\/a><\/li>\n<li>[39:20] <a href=\"https:\/\/www.amazon.com\/This-Marketing-Cant-Until-Learn\/dp\/0525540830\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\"><em>This Is Marketing<\/em><\/span><\/a> by Seth Godin<\/li>\n<li>[39:50] <a href=\"https:\/\/www.amazon.com\/Transform-Business-Cash-Eating-Monster-Money-Making\/dp\/0981808298\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\"><em>Profit First<\/em><\/span><\/a> by Mike Michalowicz<\/li>\n<li>[39:55] <a href=\"https:\/\/www.amazon.com\/Crush-Time-Cash-Your-Passion\/dp\/0061914177\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\"><em>Crush It!<\/em><\/span><\/a> by GaryVee<\/li>\n<li>[40:05] <a href=\"https:\/\/www.amazon.com\/Crushing-Great-Entrepreneurs-Business-Influence\/dp\/0062674676\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\"><em>Crushing It!<\/em><\/span><\/a> by GaryVee, <a href=\"https:\/\/amylandino.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Amy Landino<\/span><\/a><\/li>\n<li>[41:00] Why you should alternate business and non-business books<\/li>\n<li>[41:30] <a href=\"https:\/\/en.wikipedia.org\/wiki\/The_Real_Housewives\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\"><em>The Real Housewives<\/em><\/span><\/a>, <a href=\"https:\/\/www.eonline.com\/shows\/kardashians\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\"><em>Keeping Up with the Kardashians<\/em><\/span><\/a>, <a href=\"https:\/\/www.bravotv.com\/dirty-john\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\"><em>Dirty John<\/em><\/span><\/a><\/li>\n<\/ul>\n<\/li>\n<li><strong>Wild Business Shoutout of the Week<\/strong>\n<ul>\n<li>[42:22] <a href=\"https:\/\/www.ispot.tv\/ad\/IS1N\/pepsi-super-bowl-2019-more-than-ok-featuring-steve-carell-cardi-b-lil-jon\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Pepsi Super Bowl commercial<\/span><\/a><\/li>\n<li>[42:32] <a href=\"https:\/\/us.coca-cola.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Coca-Cola<\/span><\/a> (Coke)<\/li>\n<li>[42:51] <a href=\"https:\/\/en.wikipedia.org\/wiki\/Steve_Carell\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Steve Carell<\/span><\/a>, <a href=\"https:\/\/en.wikipedia.org\/wiki\/Lil_Jon\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Lil Jon<\/span><\/a>, <a href=\"https:\/\/en.wikipedia.org\/wiki\/Cardi_B\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Cardi B<\/span><\/a><\/li>\n<li>[44:00] Christina&#8217;s thoughts on making a Super Bowl commercial<\/li>\n<li>[45:15] <a href=\"http:\/\/time.com\/5519622\/spiked-seltzer-alcohol\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Bon &amp; Viv Spiked Seltzer Super Bowl commercial<\/span><\/a> with mermaids and sharks<\/li>\n<\/ul>\n<\/li>\n<li><strong>Rapid-Fire Q&amp;A<\/strong>\n<ul>\n<li>[46:18] Christina&#8217;s biggest pet peeve<\/li>\n<li>[46:42] Her weird talents<\/li>\n<li>[46:56] <a href=\"https:\/\/en.wikipedia.org\/wiki\/Floss_(dance)\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Floss<\/span><\/a>, <a href=\"https:\/\/en.wikipedia.org\/wiki\/Running_man_(dance)\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Running Man<\/span><\/a><\/li>\n<li>[47:30] <a href=\"https:\/\/www.chop.edu\/conditions-diseases\/duplex-kidney\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Duplex kidney<\/span><\/a><\/li>\n<li>[48:22] <a href=\"https:\/\/en.wikipedia.org\/wiki\/NSYNC\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">NSYNC<\/span><\/a>, <a href=\"https:\/\/en.wikipedia.org\/wiki\/Britney_Spears\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Britney Spears<\/span><\/a>, <a href=\"https:\/\/en.wikipedia.org\/wiki\/Beyonc%C3%A9\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Beyonc\u00e9<\/span><\/a>, <em>&#8220;<a href=\"https:\/\/en.wikipedia.org\/wiki\/My_Heart_Will_Go_On\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">My Heart Will Go On<\/span><\/a>&#8221;\u00a0<\/em>by Celine Dion<\/li>\n<li>[48:50] Why Christina doesn\u2019t like the beach<\/li>\n<li>[49:05] Why she likes staying indoors<\/li>\n<li>[49:55] Why there&#8217;s a lack of travel living in Florida<\/li>\n<li>[50:15] <a href=\"https:\/\/mom2.com\/mom2summit\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Mom 2.0 Summit<\/span><\/a><\/li>\n<li>[51:07] <a href=\"https:\/\/roosterswings.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Roosters<\/span><\/a><\/li>\n<li>[52:23] Connect with Christina on <a href=\"https:\/\/www.instagram.com\/christinaallday\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Instagram<\/span><\/a> and <a href=\"https:\/\/twitter.com\/christinaallday\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Twitter<\/span><\/a> at @ChristinaAllDay,Plus,<\/li>\n<li>[52:35] <a href=\"https:\/\/www.mediamavenandmore.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">MediaMavenAndMore.com<\/span><\/a><\/li>\n<li>[52:44] Access Christina&#8217;s free 3-day media course at <a href=\"https:\/\/www.mediamavenandmore.com\/publicity\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">MediaMavenAndMore.com\/Publicity<\/span><\/a>!<\/li>\n<li>[53:11] Check out her podcast <a href=\"https:\/\/itunes.apple.com\/us\/podcast\/become-a-media-maven\/id1432023045?mt=2\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\"><em>Become a Media Maven<\/em><\/span><\/a><\/li>\n<li>[53:40] Christina&#8217;s final thoughts<\/li>\n<li>[53:50] Why you need to invest in your business<\/li>\n<li>[54:55] Connect with Hippo Direct at <a href=\"https:\/\/www.hippodirect.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">HippoDirect.com<\/span><\/a> and on\u00a0<a href=\"https:\/\/www.facebook.com\/HippoDirect\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Facebook<\/span><\/a>, <a href=\"https:\/\/twitter.com\/HippoDirect\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Twitter<\/span><\/a>, <a href=\"https:\/\/www.instagram.com\/hippodirect\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Instagram<\/span><\/a>,\u00a0<a href=\"https:\/\/www.linkedin.com\/company\/hippo-direct\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">LinkedIn<\/span><\/a>, or <a href=\"https:\/\/www.youtube.com\/user\/HippoDirect\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">YouTube<\/span><\/a><\/li>\n<li>[55:04] Sign up for the <a href=\"https:\/\/www.hippodirect.com\/newsletter\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Hippo Digest<\/span><\/a> &#8211; your Weekly Recap of Creative Marketing<\/li>\n<li>[55:20] Connect with me on <a href=\"https:\/\/www.instagram.com\/maxbranstetter\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Instagram<\/span><\/a>,\u00a0<a href=\"https:\/\/twitter.com\/maxbranstetter\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Twitter<\/span><\/a>, and <a href=\"https:\/\/www.linkedin.com\/in\/max-branstetter-74150a57\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">LinkedIn<\/span><\/a> at @MaxBranstetter<\/li>\n<li>[55:30] Subscribe to the Wild Business Growth podcast and leave a 5-star review on <a href=\"https:\/\/itunes.apple.com\/us\/podcast\/wild-business-growth-podcast\/id1422144338?mt=2\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">iTunes<\/span><\/a>\u00a0\/ Apple Podcasts and <a href=\"https:\/\/www.hippodirect.com\/podcast\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">more<\/span><\/a>!<\/li>\n<li>Theme music: Freestyle Percussion Magik &#8211; Jungle Tribe &#8211; provided by Jamendo<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<h2><strong>How do I start a podcast?<\/strong><\/h2>\n<p>How&#8217;d you like a podcast of your own? Email me at\u00a0<a href=\"mailto:max@hippodirect.com\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">max@hippodirect.com<\/span><\/a>\u00a0with questions on any part of the podcasting process:<\/p>\n<ul>\n<li>Podcast Planning<\/li>\n<li>Podcast Production<\/li>\n<li>Podcast Promotion<\/li>\n<li>More!<\/li>\n<\/ul>\n<p>We&#8217;re happy to start out with a free 30-minute consultation and provide some helpful resources that have been instrumental in getting the <a href=\"https:\/\/www.hippodirect.com\/podcast\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #3366ff;\"><em><span style=\"text-decoration: underline;\">Wild Business Growth Podcast<\/span><\/em><\/span><\/a> up and rolling and connecting with high-quality guests. We love making your podcast the best it can be. Let your podcast Run Wild!<\/p>\n<p>End scene! Stay tuned for a new amazing guest every single Wednesday morning! Let us know any guests you&#8217;d like to see on the show and follow along for your favorite marketing tips, business tips, and podcasts on <a href=\"https:\/\/www.facebook.com\/HippoDirect\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Facebook<\/span><\/a>, <a href=\"https:\/\/twitter.com\/HippoDirect\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Twitter<\/span><\/a>, <a href=\"https:\/\/www.instagram.com\/hippodirect\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Instagram<\/span><\/a>,\u00a0<a href=\"https:\/\/www.linkedin.com\/company\/hippo-direct\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">LinkedIn<\/span><\/a>, or <a href=\"https:\/\/www.youtube.com\/user\/HippoDirect\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">YouTube<\/span><\/a>. You&#8217;ll especially enjoy <a href=\"https:\/\/www.hippodirect.com\/blog\/the-favorite-books-entrepreneurs-marketers-read-to-unleash-creativity\/\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">this list of the favorite books<\/span><\/a> of <em>Wild Business Growth Podcast<\/em> guests. Sign up for the <a href=\"https:\/\/www.hippodirect.com\/newsletter\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline; color: #3366ff;\">Hippo Digest<\/span><\/a> email newsletter for your Weekly Recap of Creative Marketing. Let your business Run Wild&#8230;and <em><strong>Bring on the Bongos!!<\/strong><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Episode #30 of the Wild Business Growth Podcast features Christina Nicholson &#8211; PR and Media Expert, Founder of Media Maven. 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All references can be found in these show notes.<\/p>\n","protected":false},"author":5,"featured_media":9458,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[54,59,18,56,47,58,55,125,53,51,182,60],"tags":[],"class_list":["post-9456","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-growth","category-content-marketing","category-dentists-dental-professionals-lists","category-digital-marketing","category-email-mailing-lists","category-entrepreneurship","category-innovation","category-positive-energy","category-productivity","category-small-business","category-technology-tools","category-wild-business-growth-podcast"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Wild Business Growth Podcast #30: Christina Nicholson - PR and Media Expert, Founder of Media Maven - Hippo Direct<\/title>\n<meta name=\"description\" content=\"Episode #30 of the Wild Business Growth Podcast features Christina Nicholson - PR and Media Expert, Founder of Media Maven. 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