{"id":8678,"date":"2018-10-31T20:53:19","date_gmt":"2018-10-31T20:53:19","guid":{"rendered":"https:\/\/www.hippodirect.com\/blog\/?p=8678"},"modified":"2018-10-31T20:53:19","modified_gmt":"2018-10-31T20:53:19","slug":"wild-business-growth-podcast-15-joe-pulizzi-the-godfather-of-content-marketing-man-in-orange","status":"publish","type":"post","link":"https:\/\/www.hippodirect.com\/blog\/wild-business-growth-podcast-15-joe-pulizzi-the-godfather-of-content-marketing-man-in-orange\/","title":{"rendered":"Wild Business Growth Podcast #15: Joe Pulizzi – The Godfather of Content Marketing, Man in Orange"},"content":{"rendered":"

Happy Halloween! Are you familiar with the term content marketing<\/em>? You’ll have to thank this week’s podcast guest –\u00a0 Joe Pulizzi<\/span><\/a>! Episode #15 of the Wild Business Growth<\/span><\/a> podcast has DROPPED and features “The Godfather of Content Marketing” himself, who shared how he started Content Marketing Institute<\/span><\/a>, Content Marketing World<\/span><\/a>, The Orange Effect Foundation<\/span><\/a>, and more! Presented by Hippo Direct. Listen on\u00a0iTunes<\/span><\/a>, Spotify<\/span><\/a>, Stitcher<\/span><\/a>, and your other favorite audio platforms<\/span><\/a> – subscribe and leave a 5-star review<\/span><\/a>\u00a0for the love of content!<\/p>\n

What is the Wild Business Growth Podcast?<\/strong><\/h2>\n

Hear how entrepreneurs & innovators unleash creativity to grow bigger and better businesses. Hear from an exciting new guest every single week who’s turning wild ideas into wild growth. Guests include startup founders, product inventors, social media influencers, and much more. Hosted by our digital marketing dude Max Branstetter<\/span><\/a>\u00a0– that’s me!<\/p>\n

Episode #15: Joe Pulizzi –\u00a0The Godfather of Content Marketing, Man in Orange<\/strong><\/h2>\n

Joe Pulizzi, The Godfather of Content Marketing, Speaker, Author, and Man in Orange joins the show for a special Halloween edition to share how he founded Content Marketing Institute<\/span><\/a> and Content Marketing World<\/span><\/a>, the largest content marketing event in the world. I saw Joe speak back in 2012 at an event at The Q<\/span><\/a> in Cleveland. It was the first time I heard the term content marketing <\/em>and\u00a0I’ve been obsessed with it ever since!\u00a0He’s a huge inspiration and a major reason why this podcast exists. This episode covers everything from\u00a0his predictions on the future of content marketing to how a single color (like orange!) can be a powerful branding tool.\u00a0Here’s a small sample of what you will hear in this episode:<\/p>\n

    \n
  • How to transition from the corporate world to entrepreneurship<\/li>\n
  • Joe’s favorite memories from Content Marketing World<\/li>\n
  • How Joe and his team created the largest content marketing event in the world<\/li>\n
  • Why he chose the color orange to represent his brands and content marketing<\/li>\n
  • How to monetize from content marketing<\/li>\n
  • The importance of goal setting and reviewing your goals daily<\/li>\n
  • Why every company is a media company<\/li>\n
  • The most famous celebrity Joe has in his phone<\/li>\n<\/ul>\n

    Connect with Joe on Twitter<\/span><\/a> at @JoePulizzi, at JoePulizzi.com<\/span><\/a>, and his foundation at TheOrangeEffect.org<\/span><\/a>.<\/p>\n

    Enjoy the “Joe” and break out your orange clothes! Check out the show notes below for much more detail.<\/p>\n