{"id":6694,"date":"2017-11-14T21:44:03","date_gmt":"2017-11-14T21:44:03","guid":{"rendered":"http:\/\/www.hippodirect.com\/blog\/?p=6694"},"modified":"2018-06-29T05:38:33","modified_gmt":"2018-06-29T05:38:33","slug":"the-10-marketing-energy-boost-any-business-can-use","status":"publish","type":"post","link":"https:\/\/www.hippodirect.com\/blog\/the-10-marketing-energy-boost-any-business-can-use\/","title":{"rendered":"The $10 Marketing Energy Boost Any Business Can Use"},"content":{"rendered":"<p>As a direct marketing entrepreneur the past 30 years, I\u2019ve assisted clients with an evolving range of marketing campaigns using <a href=\"https:\/\/www.hippodirect.com\/best-lists-by-market-segment\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #0000ff;\">postal mailing lists<\/span><\/a>, <span style=\"color: #0000ff;\"><a href=\"https:\/\/www.hippodirect.com\/best-lists-by-market-segment\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #0000ff;\">email lists<\/span><\/a>,<\/span> and digital marketing services. While the new technology and marketing methods are exciting, sometimes it\u2019s worthwhile to revisit the old school low-cost startup ideas \u2013 such as business cards.<\/p>\n<h2>Why Business Cards?<\/h2>\n<p>The business card has fallen out of fashion in the modern marketing world of emails, social media and texting. However, it remains a very cost-effective way to communicate marketing messages to potential clients. And it has a nearly 100% open and view rate!<\/p>\n<p>We recently bought new business cards which reflect our new branding and staff positions. It\u2019s amazing how much energy a new business card can inject into a veteran workforce. To capitalize on this momentum, each person in the company is getting new business cards so they can participate in new business development, regardless of their primary role.<\/p>\n<p>There\u2019s an almost limitless use of business cards for marketing purposes. During the past week I\u2019ve seen them used to:<\/p>\n<p>* Inform grocery shoppers of the new dentist and her nearby dental office<br \/>\n* Promote a series of music concerts at a community park<br \/>\n* Tell restaurant patrons about home improvement and repair services<br \/>\n* Remind bar guests of the attorney to call if they need legal services<\/p>\n<h2>Low-Cost and Effective Marketing Tool<\/h2>\n<p>Many companies offer low-cost business cards online. We purchased ours from <span style=\"color: #0000ff;\"><a href=\"https:\/\/www.vistaprint.com\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #0000ff;\">VistaPrint<\/span><\/a><\/span> at just $9.99 for 500 business cards.<\/p>\n<p>At less than 2 cents per card, this is an incredibly inexpensive way to share your marketing message with new clients.<\/p>\n<p>Create some new business cards soon to provide that low-cost marketing energy boost!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>While the new technology and marketing methods are exciting, sometimes it\u2019s worthwhile to revisit the old school low-cost startup ideas, such as business cards.<\/p>\n","protected":false},"author":4,"featured_media":7937,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[49],"tags":[],"class_list":["post-6694","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-tips"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.7 (Yoast SEO v26.7) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The $10 Marketing Energy Boost Any Business Can Use - Hippo Direct<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.hippodirect.com\/blog\/the-10-marketing-energy-boost-any-business-can-use\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The $10 Marketing Energy Boost Any Business Can Use\" \/>\n<meta property=\"og:description\" content=\"While the new technology and marketing methods are exciting, sometimes it\u2019s worthwhile to revisit the old school low-cost startup ideas, such as business cards.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.hippodirect.com\/blog\/the-10-marketing-energy-boost-any-business-can-use\/\" \/>\n<meta property=\"og:site_name\" content=\"Hippo Direct\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/HippoDirect\/\" \/>\n<meta property=\"article:published_time\" content=\"2017-11-14T21:44:03+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-06-29T05:38:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2017\/11\/The-10-Marketing-Energy-Boost-Any-Business-Can-Use.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Greg Branstetter\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@hippodirect\" \/>\n<meta name=\"twitter:site\" content=\"@hippodirect\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Greg Branstetter\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.hippodirect.com\/blog\/the-10-marketing-energy-boost-any-business-can-use\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.hippodirect.com\/blog\/the-10-marketing-energy-boost-any-business-can-use\/\"},\"author\":{\"name\":\"Greg Branstetter\",\"@id\":\"https:\/\/www.hippodirect.com\/blog\/#\/schema\/person\/6ae29fba984a9bb9cf723ba1f154d62f\"},\"headline\":\"The $10 Marketing Energy Boost Any Business Can Use\",\"datePublished\":\"2017-11-14T21:44:03+00:00\",\"dateModified\":\"2018-06-29T05:38:33+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.hippodirect.com\/blog\/the-10-marketing-energy-boost-any-business-can-use\/\"},\"wordCount\":286,\"publisher\":{\"@id\":\"https:\/\/www.hippodirect.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.hippodirect.com\/blog\/the-10-marketing-energy-boost-any-business-can-use\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2017\/11\/The-10-Marketing-Energy-Boost-Any-Business-Can-Use.jpg\",\"articleSection\":[\"Marketing Tips\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.hippodirect.com\/blog\/the-10-marketing-energy-boost-any-business-can-use\/\",\"url\":\"https:\/\/www.hippodirect.com\/blog\/the-10-marketing-energy-boost-any-business-can-use\/\",\"name\":\"The $10 Marketing Energy Boost Any Business Can Use - Hippo Direct\",\"isPartOf\":{\"@id\":\"https:\/\/www.hippodirect.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.hippodirect.com\/blog\/the-10-marketing-energy-boost-any-business-can-use\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.hippodirect.com\/blog\/the-10-marketing-energy-boost-any-business-can-use\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2017\/11\/The-10-Marketing-Energy-Boost-Any-Business-Can-Use.jpg\",\"datePublished\":\"2017-11-14T21:44:03+00:00\",\"dateModified\":\"2018-06-29T05:38:33+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.hippodirect.com\/blog\/the-10-marketing-energy-boost-any-business-can-use\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.hippodirect.com\/blog\/the-10-marketing-energy-boost-any-business-can-use\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.hippodirect.com\/blog\/the-10-marketing-energy-boost-any-business-can-use\/#primaryimage\",\"url\":\"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2017\/11\/The-10-Marketing-Energy-Boost-Any-Business-Can-Use.jpg\",\"contentUrl\":\"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2017\/11\/The-10-Marketing-Energy-Boost-Any-Business-Can-Use.jpg\",\"width\":600,\"height\":800,\"caption\":\"The $10 Marketing Energy Boost Any Business Can Use\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.hippodirect.com\/blog\/the-10-marketing-energy-boost-any-business-can-use\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.hippodirect.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The $10 Marketing Energy Boost Any Business Can Use\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.hippodirect.com\/blog\/#website\",\"url\":\"https:\/\/www.hippodirect.com\/blog\/\",\"name\":\"Hippo Direct\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.hippodirect.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.hippodirect.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.hippodirect.com\/blog\/#organization\",\"name\":\"Hippo Direct\",\"url\":\"https:\/\/www.hippodirect.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.hippodirect.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2017\/11\/Hippo-Direct-Mailing-Lists-Email-Lists.png\",\"contentUrl\":\"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2017\/11\/Hippo-Direct-Mailing-Lists-Email-Lists.png\",\"width\":312,\"height\":77,\"caption\":\"Hippo Direct\"},\"image\":{\"@id\":\"https:\/\/www.hippodirect.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/HippoDirect\/\",\"https:\/\/x.com\/hippodirect\",\"https:\/\/www.instagram.com\/hippodirect\/\",\"https:\/\/www.linkedin.com\/company\/hippo-direct\/\",\"https:\/\/www.youtube.com\/user\/HippoDirect\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.hippodirect.com\/blog\/#\/schema\/person\/6ae29fba984a9bb9cf723ba1f154d62f\",\"name\":\"Greg Branstetter\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.hippodirect.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/401120c76e4b2a23dc6d52eaa0f112f03c6d5d7488dc339330e63496139fc725?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/401120c76e4b2a23dc6d52eaa0f112f03c6d5d7488dc339330e63496139fc725?s=96&d=mm&r=g\",\"caption\":\"Greg Branstetter\"},\"url\":\"https:\/\/www.hippodirect.com\/blog\/author\/hippydudeblog\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"The $10 Marketing Energy Boost Any Business Can Use - Hippo Direct","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.hippodirect.com\/blog\/the-10-marketing-energy-boost-any-business-can-use\/","og_locale":"en_US","og_type":"article","og_title":"The $10 Marketing Energy Boost Any Business Can Use","og_description":"While the new technology and marketing methods are exciting, sometimes it\u2019s worthwhile to revisit the old school low-cost startup ideas, such as business cards.","og_url":"https:\/\/www.hippodirect.com\/blog\/the-10-marketing-energy-boost-any-business-can-use\/","og_site_name":"Hippo Direct","article_publisher":"https:\/\/www.facebook.com\/HippoDirect\/","article_published_time":"2017-11-14T21:44:03+00:00","article_modified_time":"2018-06-29T05:38:33+00:00","og_image":[{"width":600,"height":800,"url":"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2017\/11\/The-10-Marketing-Energy-Boost-Any-Business-Can-Use.jpg","type":"image\/jpeg"}],"author":"Greg Branstetter","twitter_card":"summary_large_image","twitter_creator":"@hippodirect","twitter_site":"@hippodirect","twitter_misc":{"Written by":"Greg Branstetter","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.hippodirect.com\/blog\/the-10-marketing-energy-boost-any-business-can-use\/#article","isPartOf":{"@id":"https:\/\/www.hippodirect.com\/blog\/the-10-marketing-energy-boost-any-business-can-use\/"},"author":{"name":"Greg Branstetter","@id":"https:\/\/www.hippodirect.com\/blog\/#\/schema\/person\/6ae29fba984a9bb9cf723ba1f154d62f"},"headline":"The $10 Marketing Energy Boost Any Business Can Use","datePublished":"2017-11-14T21:44:03+00:00","dateModified":"2018-06-29T05:38:33+00:00","mainEntityOfPage":{"@id":"https:\/\/www.hippodirect.com\/blog\/the-10-marketing-energy-boost-any-business-can-use\/"},"wordCount":286,"publisher":{"@id":"https:\/\/www.hippodirect.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.hippodirect.com\/blog\/the-10-marketing-energy-boost-any-business-can-use\/#primaryimage"},"thumbnailUrl":"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2017\/11\/The-10-Marketing-Energy-Boost-Any-Business-Can-Use.jpg","articleSection":["Marketing Tips"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.hippodirect.com\/blog\/the-10-marketing-energy-boost-any-business-can-use\/","url":"https:\/\/www.hippodirect.com\/blog\/the-10-marketing-energy-boost-any-business-can-use\/","name":"The $10 Marketing Energy Boost Any Business Can Use - Hippo Direct","isPartOf":{"@id":"https:\/\/www.hippodirect.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.hippodirect.com\/blog\/the-10-marketing-energy-boost-any-business-can-use\/#primaryimage"},"image":{"@id":"https:\/\/www.hippodirect.com\/blog\/the-10-marketing-energy-boost-any-business-can-use\/#primaryimage"},"thumbnailUrl":"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2017\/11\/The-10-Marketing-Energy-Boost-Any-Business-Can-Use.jpg","datePublished":"2017-11-14T21:44:03+00:00","dateModified":"2018-06-29T05:38:33+00:00","breadcrumb":{"@id":"https:\/\/www.hippodirect.com\/blog\/the-10-marketing-energy-boost-any-business-can-use\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.hippodirect.com\/blog\/the-10-marketing-energy-boost-any-business-can-use\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.hippodirect.com\/blog\/the-10-marketing-energy-boost-any-business-can-use\/#primaryimage","url":"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2017\/11\/The-10-Marketing-Energy-Boost-Any-Business-Can-Use.jpg","contentUrl":"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2017\/11\/The-10-Marketing-Energy-Boost-Any-Business-Can-Use.jpg","width":600,"height":800,"caption":"The $10 Marketing Energy Boost Any Business Can Use"},{"@type":"BreadcrumbList","@id":"https:\/\/www.hippodirect.com\/blog\/the-10-marketing-energy-boost-any-business-can-use\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.hippodirect.com\/blog\/"},{"@type":"ListItem","position":2,"name":"The $10 Marketing Energy Boost Any Business Can Use"}]},{"@type":"WebSite","@id":"https:\/\/www.hippodirect.com\/blog\/#website","url":"https:\/\/www.hippodirect.com\/blog\/","name":"Hippo Direct","description":"","publisher":{"@id":"https:\/\/www.hippodirect.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.hippodirect.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.hippodirect.com\/blog\/#organization","name":"Hippo Direct","url":"https:\/\/www.hippodirect.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.hippodirect.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2017\/11\/Hippo-Direct-Mailing-Lists-Email-Lists.png","contentUrl":"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2017\/11\/Hippo-Direct-Mailing-Lists-Email-Lists.png","width":312,"height":77,"caption":"Hippo Direct"},"image":{"@id":"https:\/\/www.hippodirect.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/HippoDirect\/","https:\/\/x.com\/hippodirect","https:\/\/www.instagram.com\/hippodirect\/","https:\/\/www.linkedin.com\/company\/hippo-direct\/","https:\/\/www.youtube.com\/user\/HippoDirect"]},{"@type":"Person","@id":"https:\/\/www.hippodirect.com\/blog\/#\/schema\/person\/6ae29fba984a9bb9cf723ba1f154d62f","name":"Greg Branstetter","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.hippodirect.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/401120c76e4b2a23dc6d52eaa0f112f03c6d5d7488dc339330e63496139fc725?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/401120c76e4b2a23dc6d52eaa0f112f03c6d5d7488dc339330e63496139fc725?s=96&d=mm&r=g","caption":"Greg Branstetter"},"url":"https:\/\/www.hippodirect.com\/blog\/author\/hippydudeblog\/"}]}},"_links":{"self":[{"href":"https:\/\/www.hippodirect.com\/blog\/wp-json\/wp\/v2\/posts\/6694","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hippodirect.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hippodirect.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hippodirect.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hippodirect.com\/blog\/wp-json\/wp\/v2\/comments?post=6694"}],"version-history":[{"count":1,"href":"https:\/\/www.hippodirect.com\/blog\/wp-json\/wp\/v2\/posts\/6694\/revisions"}],"predecessor-version":[{"id":7938,"href":"https:\/\/www.hippodirect.com\/blog\/wp-json\/wp\/v2\/posts\/6694\/revisions\/7938"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hippodirect.com\/blog\/wp-json\/wp\/v2\/media\/7937"}],"wp:attachment":[{"href":"https:\/\/www.hippodirect.com\/blog\/wp-json\/wp\/v2\/media?parent=6694"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hippodirect.com\/blog\/wp-json\/wp\/v2\/categories?post=6694"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hippodirect.com\/blog\/wp-json\/wp\/v2\/tags?post=6694"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}