{"id":10519,"date":"2019-07-14T21:52:33","date_gmt":"2019-07-14T21:52:33","guid":{"rendered":"https:\/\/www.hippodirect.com\/blog\/?p=10519"},"modified":"2019-07-14T21:55:32","modified_gmt":"2019-07-14T21:55:32","slug":"hippo-digest-52-steve-woodruff-podcast-and-creative-marketing-by-corona","status":"publish","type":"post","link":"https:\/\/www.hippodirect.com\/blog\/hippo-digest-52-steve-woodruff-podcast-and-creative-marketing-by-corona\/","title":{"rendered":"Hippo Digest #52 &#8211; Steve Woodruff Podcast and Creative Marketing by Corona"},"content":{"rendered":"<h2><strong>Why\u00a0is clarity so important in the business world?<br \/>\n<\/strong><\/h2>\n<p>Hear from this week&#8217;s <a href=\"https:\/\/www.hippodirect.com\/podcast\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\"><em>Wild Business Growth Podcast<\/em><\/span><\/a> guest, <a href=\"https:\/\/www.stevewoodruff.com\/about\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Steve Woodruff<\/span><\/a>! Steve is known as the King of Clarity and has made a career helping businesses find their clear focus, leading to sales and referrals. His highly-rated new book, <em>Clarity Wins<\/em>, reveals how to embrace clarity to create a competitive advantage for your business.<\/p>\n<p><a href=\"https:\/\/www.hippodirect.com\/blog\/wild-business-growth-podcast-49-steve-woodruff-king-of-clarity-author-of-clarity-wins\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Listen<\/span><\/a> to the fascinating episode to hear how Steve decided to go all in on clarity, how to find and communicate the clear focus of your brand, and even some astronomy chatter that&#8217;s out of this world. Hear the episode on <a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/wild-business-growth-podcast\/id1422144338?mt=2\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Apple Podcasts<\/span><\/a> \/ iTunes and your other favorite <a href=\"https:\/\/www.hippodirect.com\/podcast\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">audio platforms<\/span><\/a> &#8211; and <em><strong>subscribe and leave a 5-star review<\/strong><\/em> if you&#8217;re ready to get crystal clear!<\/p>\n<p><em><strong>This issue marks more than a year&#8217;s worth of Hippo Digests &#8211; Hooray!! Did you know you can find previous issues on our website <a href=\"https:\/\/www.hippodirect.com\/newsletter\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">here<\/span><\/a>? Catch up on all the creative marketing.<\/strong><\/em><\/p>\n<p>Now for some more creative marketing highlights from the past week!<\/p>\n<p><img decoding=\"async\" class=\"alignnone size-medium wp-image-10521\" src=\"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Summer-2019-Still-2-300x300.jpg\" alt=\"Hippo Digest Direct Weekly Recap of Creative Marketing\" width=\"300\" height=\"300\" srcset=\"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Summer-2019-Still-2-66x66.jpg 66w, https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Summer-2019-Still-2-150x150.jpg 150w, https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Summer-2019-Still-2-200x200.jpg 200w, https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Summer-2019-Still-2-300x300.jpg 300w, https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Summer-2019-Still-2-400x400.jpg 400w, https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Summer-2019-Still-2-600x600.jpg 600w, https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Summer-2019-Still-2-768x768.jpg 768w, https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Summer-2019-Still-2.jpg 800w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/p>\n<h2><strong>What happened in the creative marketing world last week?<\/strong><\/h2>\n<ul>\n<li>Corona&#8217;s new cans are, well, <a href=\"https:\/\/www.yahoo.com\/lifestyle\/corona-unveils-stackable-cans-twisted-184536048.html\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">stacked<\/span><\/a> (<em>Yahoo!<\/em>)<\/li>\n<li>What&#8217;s a <a href=\"https:\/\/www.thedrum.com\/news\/2019\/06\/21\/dunkin-dispenses-caffeinated-human-chargers-beverage-stunt\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">human charger<\/span><\/a> look like? Dunkin&#8217; has you covered (<em>The Drum<\/em>)<\/li>\n<li>Of course that viral dad and baby are now <a href=\"https:\/\/www.thedrum.com\/news\/2019\/06\/20\/denny-s-reprise-hit-father-son-pairing-second-stab-viral-fame\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">starring in an ad<\/span><\/a>, thanks to Denny&#8217;s (<em>The Drum<\/em>)<\/li>\n<li>You can now chill at the beach and have your <a href=\"https:\/\/www.engadget.com\/2019\/06\/24\/7-eleven-7now-pins\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">7-Eleven Slurpee<\/span><\/a> delivered to you (<em>Engadget<\/em>)<\/li>\n<li><em>National Geographic<\/em> and Green Mountain Coffee Roasters are partnering for a <a href=\"https:\/\/www.mediapost.com\/publications\/article\/337348\/natgeo-green-mountain-coffee-roasters-partner-for.html\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">well-caffeinated documentary<\/span><\/a> (<em>MediaPost<\/em>)<\/li>\n<li><strong>Random Fun of the Week:<\/strong> So <a href=\"https:\/\/www.popsci.com\/how-iss-recycles-air-and-water\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">this is what happens<\/span><\/a>\u00a0when astronauts go to the bathroom on the International Space Station (<em>Popular Science<\/em>)<\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"alignnone size-medium wp-image-10406\" src=\"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/06\/Wild-Business-Growth-Podcast-47-Donald-Kelly-The-Sales-Evangelist-Podcasting-Powerhouse-300x300.jpg\" alt=\"Wild Business Growth Podcast Hippo Direct\" width=\"300\" height=\"300\" srcset=\"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/06\/Wild-Business-Growth-Podcast-47-Donald-Kelly-The-Sales-Evangelist-Podcasting-Powerhouse-66x66.jpg 66w, https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/06\/Wild-Business-Growth-Podcast-47-Donald-Kelly-The-Sales-Evangelist-Podcasting-Powerhouse-150x150.jpg 150w, https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/06\/Wild-Business-Growth-Podcast-47-Donald-Kelly-The-Sales-Evangelist-Podcasting-Powerhouse-200x200.jpg 200w, https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/06\/Wild-Business-Growth-Podcast-47-Donald-Kelly-The-Sales-Evangelist-Podcasting-Powerhouse-300x300.jpg 300w, https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/06\/Wild-Business-Growth-Podcast-47-Donald-Kelly-The-Sales-Evangelist-Podcasting-Powerhouse-400x400.jpg 400w, https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/06\/Wild-Business-Growth-Podcast-47-Donald-Kelly-The-Sales-Evangelist-Podcasting-Powerhouse.jpg 600w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/p>\n<h2><strong>What else happened in the Hippo Direct World last week?<\/strong><\/h2>\n<ul>\n<li>Listen to <a href=\"https:\/\/www.hippodirect.com\/podcast\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Episode 48<\/span><\/a> of the <a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/wild-business-growth-podcast\/id1422144338?mt=2\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\"><em>Wild Business Growth Podcast<\/em><\/span><\/a> featuring Shama Hyder &#8211; Zen Master of Marketing, Founder of Zen Media<\/li>\n<li>What&#8217;s Father&#8217;s Day without a Dad Joke?! <a href=\"https:\/\/twitter.com\/HippoDirect\/status\/1140424840832331777\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Would knot<\/span><\/a> know<\/li>\n<li>It&#8217;s officially summer! So find a beach and say hey to the <a href=\"https:\/\/www.instagram.com\/p\/By-lv2jJdda\/?utm_source=ig_web_copy_link\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">new lifeguard<\/span><\/a><\/li>\n<li>Miss last week&#8217;s <a href=\"https:\/\/www.hippodirect.com\/newsletter\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Hippo Digest<\/span><\/a>? Take in the creative marketing Tic Tac, Comcast, Airbnb, and more unleashed<\/li>\n<\/ul>\n<h2><strong>How would you like to have a podcast of your own? Email me at <a href=\"mailto:max@hippodirect.com\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">max@hippodirect.com<\/span><\/a> to get the ball rolling!<\/strong><\/h2>\n<p>Get pumped up and pumped again for more incredible Hippo insights every single week! If you have any questions or comments on the Hippo Digest, <em>Wild Business Growth Podcast<\/em>, or other Hippo Direct content, chat with us on either <a href=\"https:\/\/www.facebook.com\/HippoDirect\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Facebook<\/span><\/a>, <a href=\"https:\/\/twitter.com\/HippoDirect\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Twitter<\/span><\/a>, <a href=\"https:\/\/www.instagram.com\/hippodirect\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Instagram<\/span><\/a>, <a href=\"https:\/\/www.linkedin.com\/company\/hippo-direct\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">LinkedIn<\/span><\/a>, or\u00a0<a href=\"https:\/\/www.youtube.com\/user\/HippoDirect\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">YouTube<\/span><\/a>. <strong><em>Bring on the bongos!!<\/em><\/strong><\/p>\n<p>Thank you for Digesting, Helpful Hippos!<\/p>\n<p>Until next week,<\/p>\n<p>Max<br \/>\n<em>Let your business Run Wild<\/em><\/p>\n<p><strong>Subscribe to the Hippo Digest email newsletter\u00a0<a href=\"https:\/\/www.hippodirect.com\/newsletter\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">here<\/span><\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This week&#8217;s Hippo Digest includes our podcast with the King of Clarity Steve Woodruff and creative marketing by Corona, Dunkin&#8217;, Denny&#8217;s, and more! The Hippo Digest is your Weekly Recap of Creative Marketing. Sign up to get the Hippo Digest email newsletter straight to your inbox.<\/p>\n","protected":false},"author":5,"featured_media":10527,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[59,56,635,1285,182,60],"tags":[],"class_list":["post-10519","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-content-marketing","category-digital-marketing","category-hippo-digest-creative-marketing","category-inspiration-creativity","category-technology-tools","category-wild-business-growth-podcast"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Hippo Digest #52 - Steve Woodruff Podcast and Creative Marketing by Corona - Hippo Direct<\/title>\n<meta name=\"description\" content=\"This week&#039;s Hippo Digest includes our podcast with the King of Clarity Steve Woodruff and creative marketing by Corona, Dunkin&#039;, Denny&#039;s, and more! The Hippo Digest is your Weekly Recap of Creative Marketing. Sign up to get the Hippo Digest email newsletter straight to your inbox.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.hippodirect.com\/blog\/hippo-digest-52-steve-woodruff-podcast-and-creative-marketing-by-corona\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Hippo Digest #52 - Steve Woodruff Podcast and Creative Marketing by Corona\" \/>\n<meta property=\"og:description\" content=\"This week&#039;s Hippo Digest includes our podcast with the King of Clarity Steve Woodruff and creative marketing by Corona, Dunkin&#039;, Denny&#039;s, and more! The Hippo Digest is your Weekly Recap of Creative Marketing. Sign up to get the Hippo Digest email newsletter straight to your inbox.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.hippodirect.com\/blog\/hippo-digest-52-steve-woodruff-podcast-and-creative-marketing-by-corona\/\" \/>\n<meta property=\"og:site_name\" content=\"Hippo Direct\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/HippoDirect\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-07-14T21:52:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-07-14T21:55:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Hippo-Digest-52-Steve-Woodruff-Podcast-and-Creative-Marketing-by-Corona.png\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Max Branstetter\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@hippodirect\" \/>\n<meta name=\"twitter:site\" content=\"@hippodirect\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Max Branstetter\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/hippo-digest-52-steve-woodruff-podcast-and-creative-marketing-by-corona\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/hippo-digest-52-steve-woodruff-podcast-and-creative-marketing-by-corona\\\/\"},\"author\":{\"name\":\"Max Branstetter\",\"@id\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/#\\\/schema\\\/person\\\/30ab60877b002149e76a4c5cf2e56f65\"},\"headline\":\"Hippo Digest #52 &#8211; Steve Woodruff Podcast and Creative Marketing by Corona\",\"datePublished\":\"2019-07-14T21:52:33+00:00\",\"dateModified\":\"2019-07-14T21:55:32+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/hippo-digest-52-steve-woodruff-podcast-and-creative-marketing-by-corona\\\/\"},\"wordCount\":458,\"publisher\":{\"@id\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/hippo-digest-52-steve-woodruff-podcast-and-creative-marketing-by-corona\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/wp-content\\\/uploads\\\/2019\\\/07\\\/Hippo-Digest-52-Steve-Woodruff-Podcast-and-Creative-Marketing-by-Corona.png\",\"articleSection\":[\"Content Marketing\",\"Digital Marketing\",\"Hippo Digest - Creative Marketing\",\"Inspiration &amp; Creativity\",\"Technology Tools\",\"Wild Business Growth Podcast\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/hippo-digest-52-steve-woodruff-podcast-and-creative-marketing-by-corona\\\/\",\"url\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/hippo-digest-52-steve-woodruff-podcast-and-creative-marketing-by-corona\\\/\",\"name\":\"Hippo Digest #52 - Steve Woodruff Podcast and Creative Marketing by Corona - Hippo Direct\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/hippo-digest-52-steve-woodruff-podcast-and-creative-marketing-by-corona\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/hippo-digest-52-steve-woodruff-podcast-and-creative-marketing-by-corona\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/wp-content\\\/uploads\\\/2019\\\/07\\\/Hippo-Digest-52-Steve-Woodruff-Podcast-and-Creative-Marketing-by-Corona.png\",\"datePublished\":\"2019-07-14T21:52:33+00:00\",\"dateModified\":\"2019-07-14T21:55:32+00:00\",\"description\":\"This week's Hippo Digest includes our podcast with the King of Clarity Steve Woodruff and creative marketing by Corona, Dunkin', Denny's, and more! 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