{"id":10450,"date":"2019-07-26T01:30:34","date_gmt":"2019-07-26T01:30:34","guid":{"rendered":"https:\/\/www.hippodirect.com\/blog\/?p=10450"},"modified":"2019-07-26T01:30:34","modified_gmt":"2019-07-26T01:30:34","slug":"wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter","status":"publish","type":"post","link":"https:\/\/www.hippodirect.com\/blog\/wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter\/","title":{"rendered":"Wild Business Growth Podcast #50: Sue B. Zimmerman &#8211; The Instagram Expert, Creative Crafter"},"content":{"rendered":"<p>Instagram, Instagram, Instagram. You can&#8217;t get away from the massive platform. But how do you use it to drive sales for your business? Meet this week&#8217;s podcast guest, <a href=\"https:\/\/suebzimmerman.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Sue B. Zimmerman<\/span><\/a>! Episode #50 (hooray!!) of the <a href=\"https:\/\/www.hippodirect.com\/podcast\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\"><em>Wild Business Growth\u00a0Podcast<\/em><\/span><\/a> is in HOT HOT HOT and features The Instagram Expert, who teaches small business owners how to establish and grow an engaged Instagram following that converts. Listen to the episode on <a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/wild-business-growth-podcast\/id1422144338?mt=2\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Apple Podcasts<\/span><\/a> \/ iTunes, <a href=\"https:\/\/open.spotify.com\/show\/6mSUsqYobBljhKIuK9sKJV\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Spotify<\/span><\/a>, <a href=\"https:\/\/overcast.fm\/itunes1422144338\/wild-business-growth-podcast\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Overcast<\/span><\/a>, and your other favorite <a href=\"https:\/\/www.hippodirect.com\/podcast\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">audio platforms<\/span><\/a> &#8211; subscribe and leave a <a href=\"https:\/\/itunes.apple.com\/us\/podcast\/wild-business-growth-podcast\/id1422144338?mt=2\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">5-star review<\/span><\/a> if you think it&#8217;s an Insta-classic!<\/p>\n<h2><strong>What is the <em>Wild Business Growth Podcast<\/em>?<\/strong><\/h2>\n<p>Hear how entrepreneurs &amp; innovators unleash creativity to grow bigger and better businesses. Hear from an exciting new guest every single Wednesday morning who&#8217;s turning wild ideas into wild growth. Guests include startup founders, product inventors, social media influencers, and much more. Hosted by our digital marketing dude <a href=\"https:\/\/www.instagram.com\/maxbranstetter\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Max Branstetter<\/span><\/a>\u00a0&#8211; that&#8217;s me!<\/p>\n<h2><strong>Episode #50: Sue B. Zimmerman &#8211; The Instagram Expert, Creative Crafter<\/strong><\/h2>\n<p>Sue B. Zimmerman, The Instagram Expert, Speaker, and Entrepreneur joins the show to share her journey from starting offline crafting businesses to becoming <a href=\"https:\/\/www.instagram.com\/theinstagramexpert\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">@TheInstagramExpert<\/span><\/a>. Sue B. and I met on Instagram (go figure!) where I discovered her profile from another previous\u00a0<em>Wild Business Growth Podcast\u00a0<\/em>guest, the amazing Ann Handley. The more I soaked up Sue B.&#8217;s incredible Instagram tips, the more I was pumped to hear her story. Sue B. is one of the most inspiring, hilarious, creative, and talented leaders you&#8217;ll ever hear from &#8211; and she knows Instagram better than anyone else on Earth. She was even kind enough to have me on her Instagram Live, which takes place every single Monday at 3pm ET (see picture below).\u00a0 This episode covers everything from the top ways to grow your brand on Instagram to why you should always keep markers or colored pencils nearby. Here&#8217;s a small sample of what you will hear in this episode:<\/p>\n<ul>\n<li>Why Instagram is like a village<\/li>\n<li>Sue B.&#8217;s background in arts &amp; crafts<\/li>\n<li>What Instagram features you should focus on<\/li>\n<li>The creative inspiration that comes from clothing stores<\/li>\n<li>Sue B.&#8217;s experience on QVC<\/li>\n<li>The super cool tattoos that aren&#8217;t permanent<\/li>\n<li>What Instagram hashtags you should use<\/li>\n<li>The song Sue B. could listen to over and over<\/li>\n<\/ul>\n<p>Connect with Sue B. on Instagram at <a href=\"https:\/\/www.instagram.com\/theinstagramexpert\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">@TheInstagramExpert<\/span><\/a>, <a href=\"https:\/\/www.instagram.com\/suebzimmerman\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">@SueBZimmerman<\/span><\/a>, <a href=\"https:\/\/www.instagram.com\/sbzteam\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">@SBZTeam<\/span><\/a>, and at <a href=\"https:\/\/suebzimmerman.com\/Guide\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">SueBZimmerman.com\/Guide<\/span><\/a>.<\/p>\n<p>Enjoy the show and be grand on the &#8216;gram! Check out the show notes and pictures below for much more detail.<\/p>\n<p><iframe style=\"border: none;\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/10383941\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/backward\/render-playlist\/no\/custom-color\/b40000\/\" width=\"100%\" height=\"90\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<h2><strong>Show Notes<\/strong><\/h2>\n<ul>\n<li><strong>Intro<\/strong>\n<ul>\n<li>[0:31] Email me at <a href=\"mailto:max@hippodirect.com\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">max@hippodirect.com<\/span><\/a> for help starting and building your own podcast or with digital marketing<\/li>\n<li>[0:44] Connect with Sue B. on Instagram at <a href=\"https:\/\/www.instagram.com\/theinstagramexpert\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">@TheInstagramExpert<\/span><\/a>, <a href=\"https:\/\/www.instagram.com\/suebzimmerman\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">@SueBZimmerman<\/span><\/a>, <a href=\"https:\/\/www.instagram.com\/sbzteam\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">@SBZTeam<\/span><\/a>, and at <a href=\"https:\/\/suebzimmerman.com\/Guide\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">SueBZimmerman.com\/Guide<\/span><\/a><\/li>\n<li>[0:57] <a href=\"https:\/\/www.forbes.com\/#72065e022254\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\"><em>Forbes<\/em><\/span><\/a>,\u00a0<a href=\"https:\/\/www.inc.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\"><em>Inc.<\/em><\/span><\/a>,\u00a0<a href=\"https:\/\/www.entrepreneur.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\"><em>Entrepreneur<\/em><\/span><\/a>, <a href=\"https:\/\/www.netflix.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Netflix<\/span><\/a><\/li>\n<li>[1:55] Sue B.&#8217;s background (see picture below)<\/li>\n<li>[2:18] <a href=\"https:\/\/en.wikipedia.org\/wiki\/Mark_Zuckerberg\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Mark Zuckerberg<\/span><\/a><\/li>\n<li>[2:21] <a href=\"https:\/\/www.pinterest.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Pinterest<\/span><\/a>, <a href=\"https:\/\/foursquare.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Foursquare<\/span><\/a><\/li>\n<li>[4:56] Sue B. doing Instagram before it was an app<\/li>\n<li>[5:04] <a href=\"https:\/\/www.qvc.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">QVC<\/span><\/a><\/li>\n<li>[5:50] Sue B.&#8217;s different businesses<\/li>\n<li>[5:57] <a href=\"https:\/\/www.simmons.edu\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Simmons College<\/span><\/a><\/li>\n<li>[6:57] <a href=\"https:\/\/www.disney.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Disney<\/span><\/a>, <a href=\"https:\/\/www.simpsonsworld.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\"><em>The Simpsons<\/em><\/span><\/a><\/li>\n<li>[7:07] <a href=\"https:\/\/www.hallmarkchannel.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Hallmark<\/span><\/a><\/li>\n<li>[8:24] Sue B.&#8217;s background in arts &amp; crafts<\/li>\n<li>[8:54] <a href=\"https:\/\/en.wikipedia.org\/wiki\/Barrette\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Barrette<\/span><\/a><\/li>\n<li>[9:03] <a href=\"https:\/\/andoverma.gov\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Andover, MA<\/span><\/a><\/li>\n<li>[9:24] <a href=\"https:\/\/www.crocs.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Crocs<\/span><\/a>, <a href=\"https:\/\/www.crocs.com\/c\/jibbitz\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Jibbitz<\/span><\/a><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"alignnone wp-image-10549 \" src=\"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Sue-B.-Zimmerman-The-Instagram-Expert-Sue-B-Hippo-Direct-Wild-Business-Growth.jpg\" alt=\"Sue B. Zimmerman The Instagram Expert Sue B Hippo Direct Wild Business Growth\" width=\"404\" height=\"404\" srcset=\"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Sue-B.-Zimmerman-The-Instagram-Expert-Sue-B-Hippo-Direct-Wild-Business-Growth-66x66.jpg 66w, https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Sue-B.-Zimmerman-The-Instagram-Expert-Sue-B-Hippo-Direct-Wild-Business-Growth-150x150.jpg 150w, https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Sue-B.-Zimmerman-The-Instagram-Expert-Sue-B-Hippo-Direct-Wild-Business-Growth-200x200.jpg 200w, https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Sue-B.-Zimmerman-The-Instagram-Expert-Sue-B-Hippo-Direct-Wild-Business-Growth-300x300.jpg 300w, https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Sue-B.-Zimmerman-The-Instagram-Expert-Sue-B-Hippo-Direct-Wild-Business-Growth-400x400.jpg 400w, https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Sue-B.-Zimmerman-The-Instagram-Expert-Sue-B-Hippo-Direct-Wild-Business-Growth-600x600.jpg 600w, https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Sue-B.-Zimmerman-The-Instagram-Expert-Sue-B-Hippo-Direct-Wild-Business-Growth-768x768.jpg 768w, https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Sue-B.-Zimmerman-The-Instagram-Expert-Sue-B-Hippo-Direct-Wild-Business-Growth-800x800.jpg 800w, https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Sue-B.-Zimmerman-The-Instagram-Expert-Sue-B-Hippo-Direct-Wild-Business-Growth.jpg 900w\" sizes=\"(max-width: 404px) 100vw, 404px\" \/><\/p>\n<ul>\n<li><strong>The Instagram Expert <i><\/i><\/strong>\n<ul>\n<li>[10:33] <a href=\"https:\/\/www.socialmediaexaminer.com\/author\/mike-stelzner\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Michael Stelzner<\/span><\/a>, <a href=\"https:\/\/www.socialmediaexaminer.com\/shows\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\"><em>Social Media Marketing Podcast<\/em><\/span><\/a><\/li>\n<li>[11:03] How Sue B. got started on Instagram<\/li>\n<li>[11:41] &#8220;<a href=\"https:\/\/www.youtube.com\/watch?v=_SFFiqFh2Vo\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Instagram Gal<\/span><\/a>&#8221; by Sue B. Zimmerman<\/li>\n<li>[14:59] What is the #1 way to grow your business or brand on Instagram<\/li>\n<li>[17:15] <em>Wild Business Growth Podcast<\/em> <a href=\"https:\/\/www.hippodirect.com\/blog\/wild-business-growth-podcast-27-ann-handley-queen-of-content-marketing-chief-content-officer-of-marketingprofs\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Episode #27: Ann Handley<\/span><\/a> \u2013 Queen of Content Marketing, Chief Content Officer of MarketingProfs<\/li>\n<li>[17:34] How often people discover Sue B. on Instagram<\/li>\n<li>[17:48] <a href=\"https:\/\/www.youtube.com\/user\/suebzimmerman?sub_confirmation=1\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">SueBZimmerman.com\/YouTube<\/span><\/a><\/li>\n<li>[18:14] &#8220;<a href=\"https:\/\/www.youtube.com\/watch?v=dcIV5EA8C3c\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Instagram Bio For Business<\/span><\/a>&#8221; by Sue B. Zimmerman<\/li>\n<li>[18:46] <a href=\"https:\/\/help.instagram.com\/1660923094227526\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Instagram Stories<\/span><\/a>, <a href=\"https:\/\/instagram-press.com\/blog\/2018\/06\/20\/welcome-to-igtv\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">IGTV<\/span><\/a>, <a href=\"https:\/\/help.instagram.com\/292478487812558\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Instagram Live<\/span><\/a> (see Sue &amp; I on her Instagram Live below)<\/li>\n<li>[19:05] Where to focus on Instagram<\/li>\n<li>[19:44] <a href=\"https:\/\/help.instagram.com\/813938898787367\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Instagram Highlights<\/span><\/a><\/li>\n<li>[22:59] How much time to engage on hashtags vs. other discoverability areas<\/li>\n<li>[23:53] <a href=\"https:\/\/www.agorapulse.com\/blog\/instagram-stickers-business-brands\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Engagement stickers<\/span><\/a><\/li>\n<li>[24:29] Comma-separated values (<a href=\"https:\/\/en.wikipedia.org\/wiki\/Comma-separated_values\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">CSV<\/span><\/a>) file, <a href=\"https:\/\/www.google.com\/docs\/about\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Google Docs<\/span><\/a><\/li>\n<li>[24:51] <a href=\"https:\/\/help.instagram.com\/684926628219030\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Instagram Direct<\/span><\/a><\/li>\n<li>[27:07] Why Instagram is like a village<\/li>\n<li>[27:12] <a href=\"https:\/\/www.instagram.com\/explore\/tags\/suebs4neighborhoods\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">#SueBs4Neighborhoods<\/span><\/a><\/li>\n<li>[27:50] &#8220;<a href=\"https:\/\/www.youtube.com\/watch?v=x2S0NTTfGU0\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Cure Your Hashtag Headache<\/span><\/a>&#8221; by Sue B. Zimmerman<\/li>\n<li>[28:05] <a href=\"https:\/\/www.instagram.com\/explore\/tags\/bostonbusinesswomen\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">#BostonBusinessWomen<\/span><\/a><\/li>\n<li>[28:24] <a href=\"https:\/\/www.instagram.com\/explore\/tags\/rsgcommunity\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">#RSGCommunity<\/span><\/a>, <a href=\"https:\/\/www.instagram.com\/explore\/tags\/sueblive\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">#SueBLive<\/span><\/a>, <a href=\"https:\/\/www.instagram.com\/explore\/tags\/suebstories\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">#SueBStories<\/span><\/a>, <a href=\"https:\/\/www.instagram.com\/explore\/tags\/suebigtv\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">#SueBIGTV<\/span><\/a>, <a href=\"https:\/\/www.instagram.com\/explore\/tags\/sbzyoutube\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">#SBZYouTube<\/span><\/a>, <a href=\"https:\/\/www.instagram.com\/explore\/tags\/quotesbz\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">#QuoteSBZ<\/span><\/a><\/li>\n<li>[29:51] <a href=\"https:\/\/www.instagram.com\/explore\/tags\/socialmedia\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">#SocialMedia<\/span><\/a><\/li>\n<li>[30:07] <a href=\"https:\/\/www.instagram.com\/explore\/tags\/socialmediaboston\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">#SocialMediaBoston<\/span><\/a>, <a href=\"https:\/\/www.instagram.com\/explore\/tags\/risingtidesociety\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">#RisingTideSociety<\/span><\/a><\/li>\n<li>[30:57] What Sue B. is most excited about of the recent Instagram introductions<\/li>\n<li>[32:16] How do you properly use IGTV<\/li>\n<li>[32:31] &#8220;<a href=\"https:\/\/www.youtube.com\/watch?v=U3iZows_K8o\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">IGTV Updates<\/span><\/a>&#8221; by Sue B. Zimmerman<\/li>\n<li>[32:41] Struggling with your podcast? Email me at <a href=\"mailto:max@hippodirect.com\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">max@hippodirect.com<\/span><\/a> for help starting and building your own podcast<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"alignnone wp-image-10550 \" src=\"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Sue-B.-Zimmerman-The-Instagram-Expert-Wild-Business-Growth-Podcast-Hippo-Direct-576x1024.jpg\" alt=\"Sue B. Zimmerman The Instagram Expert Wild Business Growth Podcast Hippo Direct\" width=\"295\" height=\"524\" srcset=\"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Sue-B.-Zimmerman-The-Instagram-Expert-Wild-Business-Growth-Podcast-Hippo-Direct-169x300.jpg 169w, https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Sue-B.-Zimmerman-The-Instagram-Expert-Wild-Business-Growth-Podcast-Hippo-Direct-200x356.jpg 200w, https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Sue-B.-Zimmerman-The-Instagram-Expert-Wild-Business-Growth-Podcast-Hippo-Direct-400x711.jpg 400w, https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Sue-B.-Zimmerman-The-Instagram-Expert-Wild-Business-Growth-Podcast-Hippo-Direct-576x1024.jpg 576w, https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Sue-B.-Zimmerman-The-Instagram-Expert-Wild-Business-Growth-Podcast-Hippo-Direct-600x1067.jpg 600w, https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Sue-B.-Zimmerman-The-Instagram-Expert-Wild-Business-Growth-Podcast-Hippo-Direct.jpg 720w\" sizes=\"(max-width: 295px) 100vw, 295px\" \/><\/p>\n<ul>\n<li><strong>Inspiration &amp; Creativity: People, Hobbies, and Resources <\/strong>\n<ul>\n<li>[33:18] What can you do to stay creative<\/li>\n<li>[33:28] <a href=\"https:\/\/www.newburystboston.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Newbury St<\/span><\/a><\/li>\n<li>[33:35] <a href=\"https:\/\/www.chanel.com\/us\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Chanel<\/span><\/a><\/li>\n<li>[33:55] <a href=\"https:\/\/www.anthropologie.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Anthropologie<\/span><\/a>, <a href=\"https:\/\/www.allbirds.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Allbirds<\/span><\/a><\/li>\n<li>[34:06] <a href=\"https:\/\/www.thedrybar.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Drybar<\/span><\/a>, <a href=\"https:\/\/www.instagram.com\/thedrybar\/?show_follow_dialog=1\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">@thedrybar<\/span><\/a> Instagram<\/li>\n<li>[35:35] The time I got in trouble for coloring all over my basement as a kid<\/li>\n<li>[36:26] <a href=\"https:\/\/www.sethgodin.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Seth Godin<\/span><\/a>, <a href=\"https:\/\/www.michaelport.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Michael Port<\/span><\/a>, <a href=\"https:\/\/www.marieforleo.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Marie Forleo<\/span><\/a>, <a href=\"https:\/\/brenebrown.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Bren\u00e9 Brown<\/span><\/a>, <a href=\"http:\/\/www.oprah.com\/index.html\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Oprah<\/span><\/a><\/li>\n<li>[36:53] <a href=\"https:\/\/www.audible.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Audible<\/span><\/a><\/li>\n<li>[37:11] <em><a href=\"https:\/\/www.amazon.com\/Book-Yourself-Solid-Reliable-Marketing\/dp\/0470643471\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Book Yourself Solid<\/span><\/a>\u00a0<\/em>by Michael Port<\/li>\n<li>[37:21] &#8220;<a href=\"https:\/\/www.youtube.com\/watch?v=ICn9gqHW3fY\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Michael Port&#8217;s Red Velvet Rope Policy<\/span><\/a>&#8221; by Sue B. Zimmerman<\/li>\n<li>[37:53] <em><a href=\"https:\/\/www.amazon.com\/Fascinate-Your-Triggers-Persuasion-Captivation\/dp\/0061714704\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Fascinate<\/span><\/a>\u00a0<\/em>by Sally Hogshead<\/li>\n<\/ul>\n<\/li>\n<li><strong>Wild Business Shoutout of the Week<\/strong>\n<ul>\n<li>[38:46] <a href=\"https:\/\/www.instagram.com\/tattly\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">@Tattly<\/span><\/a><\/li>\n<li>[39:07] Tattly&#8217;s <a href=\"https:\/\/www.instagram.com\/p\/BxAhkYrBrzl\/?utm_source=ig_web_copy_link\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Mother&#8217;s Day post<\/span><\/a><\/li>\n<\/ul>\n<\/li>\n<li><strong>Rapid-Fire Q&amp;A<\/strong>\n<ul>\n<li>[40:36] &#8220;<a href=\"https:\/\/www.youtube.com\/watch?v=ik57HLn0Nm0\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Runaround Sue<\/span><\/a>&#8221; by Dion<\/li>\n<li>[40:43] What food Sue B. would eat over and over if she had to<\/li>\n<li>[41:27] Her biggest pet peeve<\/li>\n<li>[42:14] Her favorite social media platform other than Instagram<\/li>\n<li>[42:48] If she had a layover anywhere in the world<\/li>\n<li>[43:3] Connect with Sue B. on Instagram at <a href=\"https:\/\/www.instagram.com\/theinstagramexpert\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">@TheInstagramExpert<\/span><\/a>, <a href=\"https:\/\/www.instagram.com\/suebzimmerman\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">@SueBZimmerman<\/span><\/a>, <a href=\"https:\/\/www.instagram.com\/sbzteam\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">@SBZTeam<\/span><\/a>, and at <a href=\"https:\/\/suebzimmerman.com\/Guide\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">SueBZimmerman.com\/Guide<\/span><\/a><\/li>\n<li>[44:59] Sue B.&#8217;s final thoughts<\/li>\n<li>[45:24] Subscribe to the <em>Wild Business Growth Podcast<\/em> and leave a 5-star review on <a href=\"https:\/\/podcasts.apple.com\/us\/podcast\/wild-business-growth-podcast\/id1422144338?mt=2\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Apple Podcasts<\/span><\/a> \/ iTunes and <a href=\"https:\/\/www.hippodirect.com\/podcast\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">more<\/span><\/a>!<\/li>\n<li>[45:32] Check out the Hippo Direct Blog at <a href=\"https:\/\/www.hippodirect.com\/blog\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">HippoDirect.com\/Blog<\/span><\/a> for show notes, <a href=\"https:\/\/www.hippodirect.com\/blog\/the-favorite-books-entrepreneurs-marketers-read-to-unleash-creativity\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Favorite Books<\/span><\/a>, and the Hippo Digest<\/li>\n<li>[45:34] Get your creative juices flowing with the <a href=\"https:\/\/www.hippodirect.com\/newsletter\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Hippo Digest<\/span><\/a> &#8211; your Weekly Recap of Creative Marketing<\/li>\n<li>[45:49] Connect with Hippo Direct on <a href=\"https:\/\/www.facebook.com\/HippoDirect\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Facebook<\/span><\/a>, <a href=\"https:\/\/twitter.com\/HippoDirect\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Twitter<\/span><\/a>, <a href=\"https:\/\/www.instagram.com\/hippodirect\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Instagram<\/span><\/a>,\u00a0<a href=\"https:\/\/www.linkedin.com\/company\/hippo-direct\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">LinkedIn<\/span><\/a>, or <a href=\"https:\/\/www.youtube.com\/user\/HippoDirect\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">YouTube<\/span><\/a>\u00a0including #HippoTips<\/li>\n<li>[45:50] Connect with me on <a href=\"https:\/\/www.instagram.com\/maxbranstetter\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Instagram<\/span><\/a>,\u00a0<a href=\"https:\/\/twitter.com\/maxbranstetter\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Twitter<\/span><\/a>, and <a href=\"https:\/\/www.linkedin.com\/in\/max-branstetter-74150a57\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">LinkedIn<\/span><\/a> at @MaxBranstetter<\/li>\n<li>Theme music: Freestyle Percussion Magik &#8211; Jungle Tribe &#8211; provided by Jamendo<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<h2><strong>How do I start a podcast?<\/strong><\/h2>\n<p>How&#8217;d you like a podcast of your own? Email me at\u00a0<a href=\"mailto:max@hippodirect.com\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">max@hippodirect.com<\/span><\/a>\u00a0with questions on any part of the podcasting process:<\/p>\n<ul>\n<li>Podcast Planning<\/li>\n<li>Podcast Production<\/li>\n<li>Podcast Promotion<\/li>\n<li>More!<\/li>\n<\/ul>\n<p>If you&#8217;re interested, we&#8217;ll connect for a free 30-minute consultation and provide some helpful resources that have been instrumental in getting the <a href=\"https:\/\/www.hippodirect.com\/podcast\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"color: #3366ff;\"><em><span style=\"text-decoration: underline;\">Wild Business Growth Podcast<\/span><\/em><\/span><\/a> up and rolling and connecting with high-quality guests. We love making your podcast the best it can be. Let your podcast Run Wild!<\/p>\n<p>That&#8217;s the Story! (Get it?! I&#8217;ll see myself out&#8230;) Who&#8217;s stealing the show next? Get psyched for a new Wild guest every single Wednesday morning! Let us know any guests you&#8217;d like to see on the show and follow along for your favorite marketing tips, business tips, and podcasts on <a href=\"https:\/\/www.facebook.com\/HippoDirect\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Facebook<\/span><\/a>, <a href=\"https:\/\/twitter.com\/HippoDirect\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Twitter<\/span><\/a>, <a href=\"https:\/\/www.instagram.com\/hippodirect\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Instagram<\/span><\/a>,\u00a0<a href=\"https:\/\/www.linkedin.com\/company\/hippo-direct\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">LinkedIn<\/span><\/a>, or <a href=\"https:\/\/www.youtube.com\/user\/HippoDirect\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">YouTube<\/span><\/a>. You&#8217;ll especially enjoy <a href=\"https:\/\/www.hippodirect.com\/blog\/the-favorite-books-entrepreneurs-marketers-read-to-unleash-creativity\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">this list of the favorite books<\/span><\/a> of <em>Wild Business Growth Podcast<\/em> guests. Sign up for the <a href=\"https:\/\/www.hippodirect.com\/newsletter\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline; color: #3366ff;\">Hippo Digest<\/span><\/a> email newsletter for your Weekly Recap of Creative Marketing. Let your business Run Wild&#8230;and <em><strong>Bring on the Bongos!!<\/strong><\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Episode #50 of the Wild Business Growth Podcast features Sue B. Zimmerman &#8211; The Instagram Expert, Creative Crafter. Hear the top ways to grow your brand on Instagram, why Instagram is like a village, what features you should focus on, the creative inspiration that comes from clothing stores, and why you should always keep markers or colored pencils nearby. All references and pictures can be found in these show notes.<\/p>\n","protected":false},"author":5,"featured_media":10547,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[54,59,56,58,55,1285,125,53,51,182,60],"tags":[],"class_list":["post-10450","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-growth","category-content-marketing","category-digital-marketing","category-entrepreneurship","category-innovation","category-inspiration-creativity","category-positive-energy","category-productivity","category-small-business","category-technology-tools","category-wild-business-growth-podcast"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Wild Business Growth Podcast #50: Sue B. Zimmerman - The Instagram Expert, Creative Crafter - Hippo Direct<\/title>\n<meta name=\"description\" content=\"Episode #50 of the Wild Business Growth Podcast features Sue B. Zimmerman - The Instagram Expert, Creative Crafter. Hear the top ways to grow your brand on Instagram, why Instagram is like a village, what features you should focus on, the creative inspiration that comes from clothing stores, and why you should always keep markers or colored pencils nearby. All references and pictures can be found in these show notes.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.hippodirect.com\/blog\/wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Wild Business Growth Podcast #50: Sue B. Zimmerman - The Instagram Expert, Creative Crafter\" \/>\n<meta property=\"og:description\" content=\"Episode #50 of the Wild Business Growth Podcast features Sue B. Zimmerman - The Instagram Expert, Creative Crafter. Hear the top ways to grow your brand on Instagram, why Instagram is like a village, what features you should focus on, the creative inspiration that comes from clothing stores, and why you should always keep markers or colored pencils nearby. All references and pictures can be found in these show notes.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.hippodirect.com\/blog\/wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter\/\" \/>\n<meta property=\"og:site_name\" content=\"Hippo Direct\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/HippoDirect\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-07-26T01:30:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Wild-Business-Growth-Podcast-50-Sue-B.-Zimmerman-The-Instagram-Expert-Creative-Crafter.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Max Branstetter\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@hippodirect\" \/>\n<meta name=\"twitter:site\" content=\"@hippodirect\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Max Branstetter\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter\\\/\"},\"author\":{\"name\":\"Max Branstetter\",\"@id\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/#\\\/schema\\\/person\\\/30ab60877b002149e76a4c5cf2e56f65\"},\"headline\":\"Wild Business Growth Podcast #50: Sue B. Zimmerman &#8211; The Instagram Expert, Creative Crafter\",\"datePublished\":\"2019-07-26T01:30:34+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter\\\/\"},\"wordCount\":1122,\"publisher\":{\"@id\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/wp-content\\\/uploads\\\/2019\\\/07\\\/Wild-Business-Growth-Podcast-50-Sue-B.-Zimmerman-The-Instagram-Expert-Creative-Crafter.jpg\",\"articleSection\":[\"Business Growth\",\"Content Marketing\",\"Digital Marketing\",\"Entrepreneurship\",\"Innovation\",\"Inspiration &amp; Creativity\",\"Positive Energy\",\"Productivity\",\"Small Business\",\"Technology Tools\",\"Wild Business Growth Podcast\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter\\\/\",\"url\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter\\\/\",\"name\":\"Wild Business Growth Podcast #50: Sue B. Zimmerman - The Instagram Expert, Creative Crafter - Hippo Direct\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/wp-content\\\/uploads\\\/2019\\\/07\\\/Wild-Business-Growth-Podcast-50-Sue-B.-Zimmerman-The-Instagram-Expert-Creative-Crafter.jpg\",\"datePublished\":\"2019-07-26T01:30:34+00:00\",\"description\":\"Episode #50 of the Wild Business Growth Podcast features Sue B. Zimmerman - The Instagram Expert, Creative Crafter. Hear the top ways to grow your brand on Instagram, why Instagram is like a village, what features you should focus on, the creative inspiration that comes from clothing stores, and why you should always keep markers or colored pencils nearby. All references and pictures can be found in these show notes.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/wp-content\\\/uploads\\\/2019\\\/07\\\/Wild-Business-Growth-Podcast-50-Sue-B.-Zimmerman-The-Instagram-Expert-Creative-Crafter.jpg\",\"contentUrl\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/wp-content\\\/uploads\\\/2019\\\/07\\\/Wild-Business-Growth-Podcast-50-Sue-B.-Zimmerman-The-Instagram-Expert-Creative-Crafter.jpg\",\"width\":800,\"height\":800,\"caption\":\"Wild Business Growth Podcast #50 Sue B. Zimmerman - The Instagram Expert, Creative Crafter\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Wild Business Growth Podcast #50: Sue B. Zimmerman &#8211; The Instagram Expert, Creative Crafter\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/\",\"name\":\"Hippo Direct\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/#organization\",\"name\":\"Hippo Direct\",\"url\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/wp-content\\\/uploads\\\/2017\\\/11\\\/Hippo-Direct-Mailing-Lists-Email-Lists.png\",\"contentUrl\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/wp-content\\\/uploads\\\/2017\\\/11\\\/Hippo-Direct-Mailing-Lists-Email-Lists.png\",\"width\":312,\"height\":77,\"caption\":\"Hippo Direct\"},\"image\":{\"@id\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/HippoDirect\\\/\",\"https:\\\/\\\/x.com\\\/hippodirect\",\"https:\\\/\\\/www.instagram.com\\\/hippodirect\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/hippo-direct\\\/\",\"https:\\\/\\\/www.youtube.com\\\/user\\\/HippoDirect\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/#\\\/schema\\\/person\\\/30ab60877b002149e76a4c5cf2e56f65\",\"name\":\"Max Branstetter\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/13a0de82cb40676310f5c7dbe7d4a6070f83f5a3cbcb6a53422de066e486df3a?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/13a0de82cb40676310f5c7dbe7d4a6070f83f5a3cbcb6a53422de066e486df3a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/13a0de82cb40676310f5c7dbe7d4a6070f83f5a3cbcb6a53422de066e486df3a?s=96&d=mm&r=g\",\"caption\":\"Max Branstetter\"},\"url\":\"https:\\\/\\\/www.hippodirect.com\\\/blog\\\/author\\\/maxbranstetter\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Wild Business Growth Podcast #50: Sue B. Zimmerman - The Instagram Expert, Creative Crafter - Hippo Direct","description":"Episode #50 of the Wild Business Growth Podcast features Sue B. Zimmerman - The Instagram Expert, Creative Crafter. Hear the top ways to grow your brand on Instagram, why Instagram is like a village, what features you should focus on, the creative inspiration that comes from clothing stores, and why you should always keep markers or colored pencils nearby. All references and pictures can be found in these show notes.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.hippodirect.com\/blog\/wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter\/","og_locale":"en_US","og_type":"article","og_title":"Wild Business Growth Podcast #50: Sue B. Zimmerman - The Instagram Expert, Creative Crafter","og_description":"Episode #50 of the Wild Business Growth Podcast features Sue B. Zimmerman - The Instagram Expert, Creative Crafter. Hear the top ways to grow your brand on Instagram, why Instagram is like a village, what features you should focus on, the creative inspiration that comes from clothing stores, and why you should always keep markers or colored pencils nearby. All references and pictures can be found in these show notes.","og_url":"https:\/\/www.hippodirect.com\/blog\/wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter\/","og_site_name":"Hippo Direct","article_publisher":"https:\/\/www.facebook.com\/HippoDirect\/","article_published_time":"2019-07-26T01:30:34+00:00","og_image":[{"width":800,"height":800,"url":"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Wild-Business-Growth-Podcast-50-Sue-B.-Zimmerman-The-Instagram-Expert-Creative-Crafter.jpg","type":"image\/jpeg"}],"author":"Max Branstetter","twitter_card":"summary_large_image","twitter_creator":"@hippodirect","twitter_site":"@hippodirect","twitter_misc":{"Written by":"Max Branstetter","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.hippodirect.com\/blog\/wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter\/#article","isPartOf":{"@id":"https:\/\/www.hippodirect.com\/blog\/wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter\/"},"author":{"name":"Max Branstetter","@id":"https:\/\/www.hippodirect.com\/blog\/#\/schema\/person\/30ab60877b002149e76a4c5cf2e56f65"},"headline":"Wild Business Growth Podcast #50: Sue B. Zimmerman &#8211; The Instagram Expert, Creative Crafter","datePublished":"2019-07-26T01:30:34+00:00","mainEntityOfPage":{"@id":"https:\/\/www.hippodirect.com\/blog\/wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter\/"},"wordCount":1122,"publisher":{"@id":"https:\/\/www.hippodirect.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.hippodirect.com\/blog\/wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter\/#primaryimage"},"thumbnailUrl":"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Wild-Business-Growth-Podcast-50-Sue-B.-Zimmerman-The-Instagram-Expert-Creative-Crafter.jpg","articleSection":["Business Growth","Content Marketing","Digital Marketing","Entrepreneurship","Innovation","Inspiration &amp; Creativity","Positive Energy","Productivity","Small Business","Technology Tools","Wild Business Growth Podcast"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.hippodirect.com\/blog\/wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter\/","url":"https:\/\/www.hippodirect.com\/blog\/wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter\/","name":"Wild Business Growth Podcast #50: Sue B. Zimmerman - The Instagram Expert, Creative Crafter - Hippo Direct","isPartOf":{"@id":"https:\/\/www.hippodirect.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.hippodirect.com\/blog\/wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter\/#primaryimage"},"image":{"@id":"https:\/\/www.hippodirect.com\/blog\/wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter\/#primaryimage"},"thumbnailUrl":"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Wild-Business-Growth-Podcast-50-Sue-B.-Zimmerman-The-Instagram-Expert-Creative-Crafter.jpg","datePublished":"2019-07-26T01:30:34+00:00","description":"Episode #50 of the Wild Business Growth Podcast features Sue B. Zimmerman - The Instagram Expert, Creative Crafter. Hear the top ways to grow your brand on Instagram, why Instagram is like a village, what features you should focus on, the creative inspiration that comes from clothing stores, and why you should always keep markers or colored pencils nearby. All references and pictures can be found in these show notes.","breadcrumb":{"@id":"https:\/\/www.hippodirect.com\/blog\/wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.hippodirect.com\/blog\/wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.hippodirect.com\/blog\/wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter\/#primaryimage","url":"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Wild-Business-Growth-Podcast-50-Sue-B.-Zimmerman-The-Instagram-Expert-Creative-Crafter.jpg","contentUrl":"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2019\/07\/Wild-Business-Growth-Podcast-50-Sue-B.-Zimmerman-The-Instagram-Expert-Creative-Crafter.jpg","width":800,"height":800,"caption":"Wild Business Growth Podcast #50 Sue B. Zimmerman - The Instagram Expert, Creative Crafter"},{"@type":"BreadcrumbList","@id":"https:\/\/www.hippodirect.com\/blog\/wild-business-growth-podcast-50-sue-b-zimmerman-the-instagram-expert-creative-crafter\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.hippodirect.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Wild Business Growth Podcast #50: Sue B. Zimmerman &#8211; The Instagram Expert, Creative Crafter"}]},{"@type":"WebSite","@id":"https:\/\/www.hippodirect.com\/blog\/#website","url":"https:\/\/www.hippodirect.com\/blog\/","name":"Hippo Direct","description":"","publisher":{"@id":"https:\/\/www.hippodirect.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.hippodirect.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.hippodirect.com\/blog\/#organization","name":"Hippo Direct","url":"https:\/\/www.hippodirect.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.hippodirect.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2017\/11\/Hippo-Direct-Mailing-Lists-Email-Lists.png","contentUrl":"https:\/\/www.hippodirect.com\/blog\/wp-content\/uploads\/2017\/11\/Hippo-Direct-Mailing-Lists-Email-Lists.png","width":312,"height":77,"caption":"Hippo Direct"},"image":{"@id":"https:\/\/www.hippodirect.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/HippoDirect\/","https:\/\/x.com\/hippodirect","https:\/\/www.instagram.com\/hippodirect\/","https:\/\/www.linkedin.com\/company\/hippo-direct\/","https:\/\/www.youtube.com\/user\/HippoDirect"]},{"@type":"Person","@id":"https:\/\/www.hippodirect.com\/blog\/#\/schema\/person\/30ab60877b002149e76a4c5cf2e56f65","name":"Max Branstetter","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/13a0de82cb40676310f5c7dbe7d4a6070f83f5a3cbcb6a53422de066e486df3a?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/13a0de82cb40676310f5c7dbe7d4a6070f83f5a3cbcb6a53422de066e486df3a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/13a0de82cb40676310f5c7dbe7d4a6070f83f5a3cbcb6a53422de066e486df3a?s=96&d=mm&r=g","caption":"Max Branstetter"},"url":"https:\/\/www.hippodirect.com\/blog\/author\/maxbranstetter\/"}]}},"_links":{"self":[{"href":"https:\/\/www.hippodirect.com\/blog\/wp-json\/wp\/v2\/posts\/10450","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hippodirect.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hippodirect.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hippodirect.com\/blog\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hippodirect.com\/blog\/wp-json\/wp\/v2\/comments?post=10450"}],"version-history":[{"count":22,"href":"https:\/\/www.hippodirect.com\/blog\/wp-json\/wp\/v2\/posts\/10450\/revisions"}],"predecessor-version":[{"id":10565,"href":"https:\/\/www.hippodirect.com\/blog\/wp-json\/wp\/v2\/posts\/10450\/revisions\/10565"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hippodirect.com\/blog\/wp-json\/wp\/v2\/media\/10547"}],"wp:attachment":[{"href":"https:\/\/www.hippodirect.com\/blog\/wp-json\/wp\/v2\/media?parent=10450"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hippodirect.com\/blog\/wp-json\/wp\/v2\/categories?post=10450"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hippodirect.com\/blog\/wp-json\/wp\/v2\/tags?post=10450"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}