{"id":10441,"date":"2019-07-14T20:40:10","date_gmt":"2019-07-14T20:40:10","guid":{"rendered":"https:\/\/www.hippodirect.com\/blog\/?p=10441"},"modified":"2019-07-14T20:40:10","modified_gmt":"2019-07-14T20:40:10","slug":"wild-business-growth-podcast-49-steve-woodruff-king-of-clarity-author-of-clarity-wins","status":"publish","type":"post","link":"https:\/\/www.hippodirect.com\/blog\/wild-business-growth-podcast-49-steve-woodruff-king-of-clarity-author-of-clarity-wins\/","title":{"rendered":"Wild Business Growth Podcast #49: Steve Woodruff – King of Clarity, Author of Clarity Wins"},"content":{"rendered":"

If people can’t remember what you do, they won’t do business with you. That means your messaging has to be crystal clear<\/em>…or you’re in big trouble. That’s the passion area of this week’s podcast guest, Steve Woodruff<\/span><\/a>! Episode #49 of the Wild Business Growth\u00a0Podcast<\/em><\/span><\/a> is HERE and CLEAR and features the King of Clarity himself and author of the Amazon Bestseller Clarity Wins.<\/em>\u00a0Listen to the episode on Apple Podcasts<\/span><\/a> \/ iTunes, Spotify<\/span><\/a>, Overcast<\/span><\/a>, and your other favorite audio platforms<\/span><\/a> – subscribe and leave a 5-star review<\/span><\/a> if Steve blew your mind!<\/p>\n

What is the Wild Business Growth Podcast<\/em>?<\/strong><\/h2>\n

Hear how entrepreneurs & innovators unleash creativity to grow bigger and better businesses. Hear from an exciting new guest every single Wednesday morning who’s turning wild ideas into wild growth. Guests include startup founders, product inventors, social media influencers, and much more. Hosted by our digital marketing dude Max Branstetter<\/span><\/a>\u00a0– that’s me!<\/p>\n

Episode #49: Steve Woodruff – King of Clarity, Author of Clarity Wins<\/em><\/strong><\/h2>\n

Steve Woodruff, the King of Clarity, joins the show to share how to unlock your company’s DNA and produce crystal-clear messaging to generate sales and referrals. Steve and I connected over email after he discovered the podcast through his buddies – and previous guests – Mark Schaefer and Jay Baer. The more I learned about Steve’s background and his ideas on clarity and branding, the more I was excited to interview him. Steve is one of the most brilliant, creative, nice, and thoughtful leaders you’ll ever hear from. This episode covers everything from the concept behind his new book Clarity Wins <\/em>to why everybody needs a villain. Here’s a small sample of what you will hear in this episode:<\/p>\n

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  • How to get remembered when telling people what you do<\/li>\n
  • Why memory darts are better than elevator pitches<\/li>\n
  • Tips from brain science and astronomy<\/li>\n
  • Why the DNA of your company is so important<\/li>\n
  • How to self-publish your book<\/li>\n
  • Marketing lessons from Mark Schaefer and Jay Baer<\/li>\n
  • The creative inspiration that comes from thriller novels<\/li>\n
  • Why UPS is committing the biggest marketing sin in the world<\/li>\n<\/ul>\n

    Connect with Steve at ClarityFuel.com<\/span><\/a>, on Facebook<\/span><\/a> at @KingOfClarity, and his book at ClarityWins.org<\/span><\/a>.<\/p>\n

    Enjoy the show and get crystal clear! Check out the show notes and pictures below for much more detail.<\/p>\n