VETERINARY PRACTICE NEWS (BOWTIE)

52,317  Total Universe/Base Rate       $115.00/M 
52,317  Active Subscribers             $115.00/M 
6,475   3 Month Subs                   +$15.00/M 
14,361  6 Month Subs                  + $11.00/M 
41,626  Small Animal Practice         + $15.00/M 
2,390   Large Animal Practice         + $15.00/M 
3,653   Mixed Practice                + $15.00/M 
987     Equine Practice                $325.00/F 
3,626   Active Canadian Subscribers    $400.00/F 
3,505   Email Addresses                $250.00/M 
        Email Deployment Fee          + $35.00/M 
        Non-Reciprocal Premium        + $35.00/M 
        Counts thru 7/23/2012 	 
 
Published by Bowtie Incorporated. 
 
Veterinary Practice News readers are qualified 
subscribers to the premier publication in the 
field of veterinary practice. Qualified recipients 
are practicing veterinarians, veterinary technicians, 
associated veterinarians, hospital managers and 
others allied to the animal health care field.

---------- GENDER ----------
43% MALE
46% FEMALE

---------- MEDIA -----------
CONTROLLED CIRCULATION

---- ADDITIONAL CHARGES ----
Paid               $11.00/M 
SCF                $10.00/M 
Source             $11.00/M 
State              $10.00/M 
Type of Practice   $15.00/M 
Zip                $10.00/M 
Zip Setup Fee      $50.00/F 

------- ADDRESSING --------
EMAIL                 $60.00/F 
FTP                   $60.00/F 
RUSH FEE (FLAT FEE)  $100.00/F 

------ MINIMUM ORDER -------
5,000

----- NET NAME POLICY ------
Net Name is allowed      85%
Min Qty               50,000
Run Charges         $15.00/M