MORNINGSTAR DIVIDEND INVESTOR SUBSCRIBERS MAILING LIST

6,202    3 Month Hotline               +$15/M
21,445   Active Subscribers            +$35/M
47,179   Total Subscribers/Expires     $165/M
29,697   Expires                       $135/M
         Non-Financial Consumers        $95/M
         Fundraiser Rate                $75/M

Morningstar Dividend Investor provides insights
into the benefits of investing in dividend-
producing companies, and tracks a real money
portfolio that enables subscribers to see the
results of the principles in action.

Morningstar Dividend Investor newsletter subs
are looking for long term growth using the
Morningstar advise they trust to succeed. They
are savvy investors and upscale consumers.

Additional Charges:
Bank Card Holder @ $10/M
Beauty Products @ $10/M
Book Buyers @ $10/M
Do-It-Yourself @ $10/M
Electronics @ $10/M
Family & Parenting @ $10/M
Fitness/Diet Products @ $10/M
Health & Fitness @ $10/M
Home Repair @ $10/M
Housewares @ $10/M
Latino @ $10/M
Lifestyle Behavior @ $10/M
Music Lovers @ $10/M
News & Financial Subscribers @ $10/M

Profile:  Media age is 53, typical income is
$95,000+.  Most are homeowners and many have
children in the household.

95%   Home address
4%    Business address

Reuse is available.

Telemarketing and exchange are not available.

Orders cancelled before the mail date incur
$100/F cancellation fee, $12.50/M run charges,
all select fees and shipping.  Orders cancelled
after the mail date incur full charges.

Updated monthly.

------- UNIT OF SALE -------
$149.00 AVERAGE

---------- GENDER ----------
73% MALE
17% FEMALE

---------- MEDIA -----------
DIRECT MAIL

-------- SELECTIONS --------
$10.00 Age
$10.00 Childs Age
$15.00 Contributors/Donors
$10.00 Ethnic/Ethnicity
$10.00 Home Owner
$10.00 Marital Status
$10.00 Nielsen County
$10.00 Length of Residence
$10.00 Job Title
$10.00 Lifestyle
$10.00 Household Income
$10.00 Demographic
$10.00 Home Value
$10.00 Presence of Child
$10.00 Religion/Religious
$7.00 SCF
$7.00 State
$7.00 Zip
$10.00 Home Decor/Accessori
$10.00 Home Improvement
$10.00 Hobbies or Crafts
$10.00 Computer Users/Owner
$2.00 Keying
$12.50 Run Charges
$50.00 Email Delivery (flat
$50.00 Modem/FTP/BBS (flat
$10.00 Collectors/Collectib
$10.00 Credit Cards
$35.00 Active Subscribers
$10.00 Product
$25.00 1 Month Hotline

PAGE  2
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$15.00 3 Month Hotline
$7.00 Gender/Sex
$10.00 Gift Buyers

------ MINIMUM ORDER -------
5,000

----- NET NAME POLICY ------
85%   +  $12.50
RUN CHARGES
50,000+