LEARNING MAGAZINE MAILING LIST

150,000 6 Month Buyers                $100/M
Fundraiser Rate                        $75/M

TITLE:  LEARNING MAGAZINE (RESOURCES FOR
SUCCESSFUL TEACHING) FROM THE EDUCATION CENTER

Learning Magazine is a directory of resources
across all curriculum areas and provides an
interactive format for educators.  Learning is
published 4 times per year.  Recipients of the
magazine are chosen from The Education
Center's database of top product buyers and
subscribers.

Learning keeps K - 6 teachers on the cutting
edge by providing current products and
services available for their classrooms, and
how to obtain them.  Topics covered include
literacy programs, available sponsorships and
charitable donations, national contests for
students, tax-savings information for
educators, PBS educational programming, field
trip ideas and resources, and many others.
Teachers will also find a variety of books and
products that they can purchase for use in
their classrooms.

Additional Selections:
Grade Range @ $11/M

This is a responsive audience of heavy
spending teachers.  These teachers spend 50%
more per year of their own money on teacher
resource materials.  They purchase more than
the average teacher.

Demographics:
Average age 43
$73,500 Average income
15 Average number of years in teaching profession
$596 Average spend on resource materials
91% Plan to continue teaching until retirement
100% Home address

Exchange and telemarketing are not available.

Cancellation Charges:  $50/F

Updated quarterly.

---------- GENDER ----------
95% FEMALE

---------- MEDIA -----------
DIRECT MAIL

-------- SELECTIONS --------
$6.00 Business Address
$6.00 Home Address
$6.00 SCF
$6.00 State
$6.00 Zip
N/C Cheshire Labels
$2.00 Keying
$75.00 Email Delivery (flat fee)
$75.00 Diskette (flat fee)
$75.00 Cartridge (flat fee)
$75.00 CD-ROM (flat fee)
$75.00 Modem/FTP/BBS (flat fee)
$6.00 Gender/Sex

------ MINIMUM ORDER -------
5,000