KIPLINGER LETTER

10,481 Last 1 Month Hotline          +$20/M
27,827 Last 3 Month Hotline          +$16/M
58,694 Last 6 Month Hotline          +$12/M
123,570 Active Subscribers           $150/M
45,662 Active Business               +$11/M
Address Subscribers
32,184 Last 12 Month Expires         $100/M
Catalog Rate                          $85/M
Fundraising Rate                      $75/M

(Formerly:  Kiplinger Washington Letter)
 
As the nation's most widely read business
outlook newsletter, The Kiplinger Letter
delivers concise weekly forecasts on business
and economic trends, as well as what to expect
from Washington in terms of regulation & public
policy - to help business professionals and
individual investors profit and prosper.

The Kiplinger Letter delivers timely forecasts
and analyses on business and economic trends,
prospects for various industries, government
policies and programs, regulation, employment,
wages and prices, interest rates and inflation,
foreign affairs and more.  Subscribers are top
management executives and entrepreneurs of every
stripe.  These business leaders use the insight
in to the future that The Kiplinger Letter
provides to seize emerging opportunities to
profit in their business and investments, or to
prepare in advance for challenges to come.

Additional Charges:
12 Month Hotline @ $8/M

Subscribers rank in the upper echelons of income.

Exchange and reuse are available.

Telemarketing is not available.

Cancellations must be received in writing prior
to merge - no cancellations or cutbacks allowed
post merge.  Charges are:  $100/F plus
processing/shipping fees.

Updated monthly.

----------- DATE -----------
05/01/08   UPDATED
06/06/08   CONFIRMED

------- UNIT OF SALE -------
$117.00 AVERAGE

---------- GENDER ----------
71% MALE 11% FEMALE

---------- MEDIA -----------
DIRECT MAIL

-------- ADDRESSING --------
4-UP CHESHIRE OR MAG TAPE

-------- SELECTIONS --------
$8.00 Paid
$11.00 Business Address
$20.00 Change of Address
$8.00 Geo/Geographical
$8.00 Home Address
$8.00 SCF
$8.00 State
$8.00 Zip
$30.00 Zip Tape (flat fee)
$3.00 Keying
$25.00 Mag Tape (flat fee)
$10.00 P/S Labels
$10.00 Run Charges
$60.00 Email Delivery (flat
$30.00 Diskette (flat fee)
$30.00 Cartridge (flat fee)
$20.00 1 Month Hotline
$16.00 3 Month Hotline
$12.00 6 Month Hotline
$8.00 Gender/Sex
$8.00 Source

------ MINIMUM ORDER -------
7,500 OR $350.00

----- NET NAME POLICY ------
85%   +  $10.00
RUN CHARGES
50,000