HARVARD BUSINESS REVIEW ACTIVE SUBSCRIBERS MAILING LIST
84,621 Active US Subs $150/M
7,681 Quarterly Hotline Subs +$15/M
55,025 Home Address +$15/M
24,659 Business Address +$15/M
8,575 Active Canadian Subs $170/M
HARVARD BUSINESS REVIEW is written and edited
for decision makers worldwide - key business
people who require the in-depth managerial
insight that HARVARD BUSINESS REVIEW provides.
As the standard of business publishing
excellence, HARVARD BUSINESS REVIEW keeps
active, top managers informed about important
developments, new ideas and significant trends
in business management, theory and practice.
Additional Charges:
CAPS @ $130/M
Fast Facts:
Average age..............................45.5
Average household income.............$342,000
Average individual income............$325,000
Average household net worth........$1,500,000
Own securities............................98%
Average value of HH securities.......$914,000
Married...................................81%
Own primary residence worth $300,000+.....68%
Average value of primary residence...$766,000
College graduate..........................94%
Hold post graduate degrees................64%
Top management positions..................61%
Serve on one or more board of directors...38%
Work for companies with 1,000+ employees..51%
Work for companies with $100+ million
in annual sales...........................53%
Involved in purchase of computer equipment
for company...............................69%
Traveled in the U.S. in last 12 months....93%
Traveled abroad in last 12 months.........60%
Involved in civic activity................84%
Delivery: 2 - 3 workdays after approval
Updated quarterly.
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60% MALE
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100% DIRECT MAIL
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$15.00 Business Address
$15.00 Home Address
$5.00 Province
$10.00 SCF
$10.00 State
$10.00 Zip
$25.00 Zip Tape (flat fee)
$1.50 Keying
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$10.00 Run Charges
$50.00 Email Delivery (flat fee)
$25.00 Diskette (flat fee)
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$35.00 Modem/FTP/BBS (flat fee)
$15.00 3 Month Hotline
$15.00 Hotline
$10.00 Gender/Sex
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5,000
----- NET NAME POLICY ------
85% + $10.00
RUN CHARGES
100,000
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