GUIDEPOSTS MAGAZINE ACTIVE SUBSCRIBERS

178,173   July 2008 H/L Subs            $115/M
313,206   90 Day H/L Subs               $112/M
502,197   Last 6 Month Subs             $109/M
1,996,575 Total Active Subs             $100/M
5,327     July 2008 DM Agent            $119/M
18,353 30 Day Former Subs                $70/M
Fundraising/Catalog Rate                 $75/M

Positive and inspiring, Guideposts connects
millions of people to true stories of personal
challenge and growth.  The subscribers, who
mostly renew through Guideposts' auto-renewal
program, are extremely responsive to a vast
array of offers.

Each month, Guideposts provides the perfect
blend of hope and inspiration through first
person features as well as ongoing series and
departments.

Additional Charges:
Multi Product @ $10/M

These caring adults are at a prime age and are
financially secure.  These are men and women
who strive for quality living through self-
improvement and are genuinely concerned with
family issues and the welfare of others.

Average age 54
$35,600 Median HH income

100% Home address

All orders cancelled after merge and/or mail
date will be billed at full rental rate.  Orders
cancelled prior to merge will be billed a $100/F
fee plus $10/M run charges and all applicable
selection charges.  List owner/manager needs to
be notified of any cut backs or cancellations
before the merge happens.

Reference:  M047071

----------- DATE -----------
08/01/08   UPDATED
08/21/08   CONFIRMED

------- UNIT OF SALE -------
$9.97 - $23.00

---------- GENDER ----------
16% MALE
72% FEMALE

---------- MEDIA -----------
DIRECT MAIL (AGENT/
RENEWALS)

-------- SELECTIONS --------
$10.00 Income Select
$8.00 Paid
$8.00 SCF
$8.00 State
$8.00 Zip
$50.00 Email Delivery (flat
$30.00 Cartridge (flat fee)
$8.00 Gender/Sex
$10.00 Renewals
$10.00 Source

------ MINIMUM ORDER -------
5,000