B TO B

40,883 Total Subscribers             $150/M
3,802  Media Bus Magazine Subs       $155/M
10,737 Small Office/Home Office      $170/M
Subs (1 - 20 Employees)
Computer/Technical Rate              $175/M
Consumer Rate                         $85/M

(Formerly:  Ad Age Group Business Marketing)

Published by Crain Communications.

BtoB is the only magazine that provides top-
level corporate marketers the information to
conduct Integrated Marketing.

A host of new and exciting products,
technologies and channels have made Integrated
Marketing the rally cry of the b-to-b marketer.
Today, there are more opportunities for
marketers than ever before.  Fortunately,
there's BtoB--the only magazine designed to give
top-level corporate marketers the information
they need about all disciplines of marketing.
This holistic editorial approach helps these
executives design a winning integrated marketing
strategy for their company.

BtoB covers breaking b-to-b news, provides case
studies of marketing, sales and e-business
successes, discusses CRM and sales management,
and focuses on specific promotional tools such
as online and offline advertising, Email
marketing, and direct marketing.  BtoB reviews
the latest marketing campaigns, analyzes data,
offers real world tips, reveals trends, and
critiques tactics.

Additional Charges:
Area of Responsibility @ $17/M

Subscribers represent leaders in every major
industry including publishing and media,
consulting, finance, technology and
manufacturing.

Controlling the budgets that support and spur
growth, BtoB subscribers acquire business
products and services that help them capitalize
on new opportunities.

Demographics:
86% Develop corporate marketing strategies
87% Develop their company's sales strategy
79% Develop or oversee their company's web &
e-commerce strategies

Business/Industry:
Non Technical Marketing               2,818
Technical Manufacturing               1,842
Business Services                       569
Internet/Online Services, Media       6,396
Publishing, Telecommunications
Advertising/Marketing/Public          5,190
Relations
Government/Education                  1,119

Area of Responsibility:
Corporate/Executive Management       11,627
Marketing/Sales & Brand Product      21,468
Manager
IS/Technology/DP                        958
Manufacturing/Production/               503
Distribution

Exchange and reuse are available.

Net name and telemarketing are not available.

Cancellation Charges:  $100/F

Updated monthly.

----------- DATE -----------
07/01/07   UPDATED
09/18/07   CONFIRMED

---------- MEDIA -----------
100% DIRECT MAIL

-------- ADDRESSING --------
4-UP CHESHIRE OR MAG TAPE

-------- SELECTIONS --------
$17.00 Sales Volume
$17.00 Bus/Industry Type
$10.00 SCF
$10.00 State
$10.00 Zip
$25.00 Zip Tape (flat fee)
$3.50 Keying
$30.00 Mag Tape (flat fee)
$10.00 P/S Labels
$10.00 Run Charges
$60.00 Email Delivery (flat
$14.00 Gender/Sex

------ MINIMUM ORDER -------
7,500