APPLIED CLINICAL TRIALS

8,582 Total Subscribers             $175/M
5,113 Active Subscribers With       $175/M
Postal Address
3,421 Former Subscribers With       $145/M
Postal Address
4,299 Subscribers With              +$70/M
Telephone Numbers
Multi-Channel Campaign              $335/M
(postal w/telemarketing
follow up)

(Formerly:  Applied Clinical Trials Advanstar)

Published by Advanstar.

Applied Clinical Trials provides a valuable
forum for pharmaceutical product developers
and the strictly regulated medical researchers
who test their new drugs.  Both groups rely on
Applied Clinical Trials as a primary resource
to explore and expand their working
relationships as they pursue the study of new
medicinal products.

Pharmaceutical and medical professionals who
design, initiate, conduct and monitor clinical
trials in the highly competitive and strictly
regulated pharmaceutical industry.

At the front line of product and service
specification, authorization and purchasing,
these highly trained and educated
professionals have buying influence for:
clinical trials investigators' services,
information technology systems and services,
drug development consultation services,
professional education and in-house workshops.

Job Titles:
CEO/President/Managing Director         730
QC/QA Officer                           186
VP/Director                             643
Medical Director/Director of             86
Medical Affairs
Associate Director                      174
Manager                                 669
Project Manager/Leader                  539
Supervisor of Clinical Systems           70
Clinical-
Research Associate/Monitor CRA          757
Data Specialist                         133
Research Coordinator (CRC)              477
Professor/Academic Position             143
Other                                   694

Job Functions:
R&D/Project Management                1,733
Clinical-
Trials Design/Protocol                   18
Trials Management                       942
Monitoring                               65
Research Associate (CRA)              1,183
Research Coordinator (CRC)            1,217
Trials/GCP Auditing/QA/QC               364
Laboratory Analysis                     169
Quality Control/Assurance                28
Data Mgmt/Analysis/Biostatistics        466
Regulatory Affairs/Compliance           479
Marketing                               268
Corporate Management                    926
Academic/Research/Teaching              266
IT (Information Technology) Mgmt        113
Clinical Supply/Materials                39
Control Management/Outsourcing           58
Other                                   470

Business/Industry:
Pharmaceutical/Biopharm/Biologics     3,218
Contract Research Organization (CRO)  1,460
Trial/Site Mgt Organization (TMO,SMO)   233
Clinical Study/Investigative Sites    2,052
Clinical Laboratory                     240
Data Management                          84
Government                              170
Drug Development/Clinical Trials        379
Consulting
Independent CRA                         226
Other                                   499

Net name and exchange are not available.

All cancelled orders will incur a $50/F
cancellation fee, $10/M run charges, plus
media fees.  No cancellations will be accepted
after the maildate.

Updated quarterly.

----------- DATE -----------
02/12/08   UPDATED
03/12/08   CONFIRMED

------- UNIT OF SALE -------
N/C

---------- MEDIA -----------
100% CONTROLLED
CIRCULATION

-------- ADDRESSING --------
4-UP CHESHIRE OR MAG TAPE

-------- SELECTIONS --------
$70.00 Phone Number
$15.00 Job Title
$15.00 Job Function
$15.00 Max per Company/Site
$15.00 Bus/Industry Type
$15.00 Company Size
$10.00 SCF
$10.00 State
$10.00 Zip
$3.00 Keying
$35.00 Mag Tape (flat fee)
$10.00 P/S Labels
$10.00 Galley Listing
$50.00 Email Delivery (flat
$50.00 Diskette (flat fee)

------ MINIMUM ORDER -------
5,000