AMERICAN PUBLIC HEALTH ASSOCIATION ACTIVE MEMBERS

16,567 Active Members                $165/M
Subject (all orders)                 +$10/M
4,555 Male Buyers                    +$10/M
8,946 Female Buyers                  +$10/M
10,495 Home Address                  +$10/M
6,067 Business Address               +$10/M
Non-Profit Rate                      $115/M

The American Public Health Association (APHA)
members include physicians, educators, nurses,
administrators, health information specialists
and other allied health workers. APHA is the only
membership association representing the entire
professional public health community.

The American Public Health Association (APHA),
www.apha.org, founded in 1872, is the largest
organization of public health professionals in
the world.  APHA provides its members with a
unique multidisciplinary environment to
facilitate professional exchange, study and
action. The Association aims to protect all
Americans, their families and their communitiies
from preventable, serious health threats and
strives to assure community -based health
promotion and disease prevention activities and
preventive health services are universally
accessible in the US.

http://www.apha.org

Reading Preferences:
85% Aids/HIV
80% Smoking & Health, Women's Health
79% Nutrition, Chronic Disease, Children's
Health & Substance Abuse

APHA Members have significant purchasing power:
53% purchase publications/videos
45% purchase computer/software packages
38% purchase Patient Education materials
33% conutinuing education programs & CD-Rom products

Product/Subject Area:  Alcohol, Tobacco & Other
Drugs, Altern & Comp Hlth Practices,
Chiropractic Health Care, Community Health
Planning/Policy, Disability Forum, Environment,
Epidemiology, Food & Nutrition, Gerontological
Health, HIV/AIDS, Health Administration, Health
Law Forum, Injury Control & Emergency Hlth,
International Health, Laboratory, Maternal &
Child Health, Medical Care, Mental Health,
Occupational Safety & Health, Oral Health,
Podiatric Health, Population & Family Planning,
Public Health Education, Public Health Nursing,
School Health Ed & Service, Social Work,
Statistics, Vision Care

Telemarketing is not available.

Cancellation Charges:  $100/F.  All canceled
orders subject to $16/M run charges and
applicable fees.

Updated quarterly.

------- UNIT OF SALE -------
$195.00 AVERAGE

---------- GENDER ----------
15% MALE
85% FEMALE

---------- MEDIA -----------
DIRECT MAIL

-------- SELECTIONS --------
$10.00 Business Address
$10.00 Home Address
$10.00 SCF
$10.00 State
$10.00 Zip
$3.00 Cheshire Labels
$2.50 Keying
$30.00 Mag Tape (flat fee)
$10.00 P/S Labels
$10.00 Run Charges
$60.00 Email Delivery (flat fee)
$15.00 Diskette (flat fee)
$25.00 Cartridge (flat fee)
$20.00 CD-ROM (flat fee)
$60.00 Modem/FTP/BBS (flat fee)
$12.50 6 Month Hotline
$12.50 12 Month Hotline
$10.00 Gender/Sex

------ MINIMUM ORDER -------
5,000

----- NET NAME POLICY ------
85%   +  $10.00
RUN CHARGES
50,000+