ADVERTISING AGE ACTIVE SUBSCRIBERS
28,399 Actives $150/M
30,856 Total Subscribers $150/M
1,423 Expires $95/M
1,034 Canadian Subscribers $350/F
(Formerly: Ad Age Group Advertising Age)
Advertising Age is the must-read for marketing
professionals, both in ad agencies and on the
client side. Published weekly, Advertising
Age is the industry's leading source for
marketing and media news.
Advertising executives find themselves in the
position of not only making purchases for
their own firms, but for their clients as
well. Agencies and consumer product
merchandising firms tend to go through rapid
growth spurts which create many needs.
Job Titles:
Heads of Business/Pres/Owners 7,276
Gen or Corp Mgmt 3,902
Vice Presidents 3,849
Acct Exec 389
Media Dept Personnel 264
General Managers 1,027
Sales Managers 761
Mrkt/Mrkt Res Sales 283
Dir/Mgr of Mrkt & Adv/Prom Mgr 4,638
Creative/Production 390
Industries:
Univ/Colleges & Schools 3,159
Other Allied to the Field 686
Manufacturers 3,763
Wholesalers/Dist/Jobbers 25
Telecom Co/Pub Util & Transportation 281
Bank/Financial Inst/Inv Houses 1,194
Trade Assoc/Non-Profit Org 383
Retail Establishments 6,050
Advertising Agencies 6,301
Adv & Mrkt Support Svcs 1,153
Newspapers 790
Magazine-Farm & Business Pubs 988
Radio & Television 1,385
All Other Media/Online/Interactive 1,976
Net name and exchange are not available.
All cancelled orders before the maildate will
incur a $50/F cancellation charge plus
applicable running, media, and shipping
charges. No cancellations will be accepted
after the mail date.
Updated quarterly.
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----------- DATE -----------
09/13/07 UPDATED
09/27/07 CONFIRMED
------- UNIT OF SALE -------
$120.00 AVERAGE
---------- GENDER ----------
52% MALE 46% FEMALE
---------- MEDIA -----------
DIRECT MAIL
-------- ADDRESSING --------
4-UP CHESHIRE OR MAG TAPE
-------- SELECTIONS --------
$10.00 Job Title
$7.50 Business Address
$10.00 Bus/Industry Type
$7.50 SCF
$7.50 State
$7.50 Zip
$25.00 Zip Tape (flat fee)
$2.50 Keying
$30.00 Mag Tape (flat fee)
$10.00 P/S Labels
$7.50 Run Charges
$30.00 Email Delivery (flat
$7.50 Gender/Sex
------ MINIMUM ORDER -------
5,000
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